Tuesday, October 30, 2007

eCommerce Shopping Cart Software Usability, Are Your Customers Frustrated?

Philip Bennett offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to phil@bennettenable.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
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Article Title: eCommerce Shopping Cart Software Usability, Are Your Customers Frustrated?
Author: Philip Bennett
Category: E-Commerce
Word Count: 701
Keywords: Shopping cart, ecommerce solutions, online store software, ecommerce, shopping cart software
Author's Email Address: phil@bennettenable.com
Article Source: http://www.articlemarketer.com
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Usability is a measure of the quality of a user's experience when interacting with a website, people have been focusing on website usability since the explosion of the world wide web in the 1990's, but it is unfortunately an aspect that is frequently overlooked when it comes to eCommerce site design.

The increasing availability of shopping cart software has lead to an increase in the number of people launching internet stores, many of these people are inexperience with advanced web design techniques and theories and many more purchase cheap design work that doesn't focus on what the store customer's wants and needs. What the customer wants from an online store is to be able to find and purchase the products that they want as easily and quickly as possible.

When a customer visits your site it is more than likely, if your marketing has been successful, that they wish to purchase a product from you. As a store owner you need to remove every possible barrier between them arriving to your site and completing your purchase, the more barriers you make your customers climb over the more likely they are to run off your competitors.

This article contains will focus on a number of areas of usability and how to apply them to your eCommerce store, there are many many areas of usability that need to be considered when designing an eCommerce store and this article could be multiple pages long but we are going to focus on four factors that we feel are the most important. These areas are navigation, searches, validation and checkout.

The Navigation that you implement on your site is probably the most important aspect of usability, if your visitors cannot find their way around your site your dead in the water. It is imperative that you make sure your navigation is clear, simple and in a prominent place on your pages. Although navigation is an area that is normally implement quit well in eCommerce solutions where they normally fall down is their user of markers to make sure the user knows where about in the store they are, if they get lost and cannot find their way out they are going to get frustrated. There is a number of very well tested web design standard to get round this issue. Category tabs, dynamic menus and breadcrumb trails all help your customer find their way around your site.

If a customer lands on your front page and cannot immediately see where the product they want will be more surfers initial actions it to reach for the search box so make sure that your search box is obvious and easily accessible. The other area of your sites search facility you need to pay attention to is the results it is important to make sure that your customers are getting the right results when they do find the search box. It is normally a good idea to 'adjust' the search results on internet stores to allow customer to be presented with the products they're looking for.

Making sure your site validates against the W3C Standards is important. Making sure your site follows CSS and XHTML/HTML guidelines will make sure your sites appearance is replicated accurately across different types of web browsers, non-valid pages have their errors corrected by the browser, how this works varies radically across different browsers (and even different version of the same browser).

In order to minimise shopping cart abandonment the usability of the Checkout component of your shopping cart software is important. There are a number of important steps to take to make sure your checkout process is as usable as possible.

- Make sure your checkout is as short as possible, people get bored quickly on the internet
- Don't ask for any information you don't need, people are weary of giving away personal information
- Remove all distraction from the checkout, if they click away from the purchase they might never come back. This includes removing any unnecessary internal site navigation

There are many more aspects of usability you will need to consider when looking for shopping cart software but these should get you started in the right direction.

Ecommerce Shopping Cart Software (http://www.ecommerceshoppingcartsoftware.co.uk/) is a one stop shop for all the information you need about shopping cart software and ecommerce solutions. This site is brought to you by Bennett Enable eCommerce Solutions (http://www.bennettenable.com)
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Time to Plan for Your 2008 Email Success

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to karen@modernimage.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Time to Plan for Your 2008 Email Success
Author: Karen Scharf
Category: Email, Ezines and Newsletters, E-Commerce
Word Count: 483
Keywords: email marketing campaign, email planning, email success
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
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October is generally the time I like to get ready for the next year. And in order to plan for 2008, it's imperative to evaluate 2007. Here is the straightforward assessment I use to critique my email marketing campaign for the year. I suggest you apply this evaluation to your own campaign as you put your 2008 email marketing plan together. Simply ask yourself the following questions:

1. What was the overall goal of my email marketing campaign? Was I trying to generate more leads, make more sales, increase brand awareness? What specific numbers was I trying to reach and did I attain the numbers I wanted? (For instance, if your goal was lead generation, exactly how many leads were you aiming for and how many leads did you actually acquire?)

2. If I did not achieve my overall goal, can I pinpoint the trouble areas? Are my open rates below industry standards? Are my clickthroughs lower than expected? What can be done to improve my email messages on an individual basis? (If you don't analyze your email messages on an individual basis, you should definitely plan to do that in 2008.)

3. What techniques did I use to grow my list and which of these techniques were most successful? Which were most time consuming? Which were least effective? Which techniques do I plan to repeat and which will I drop from my repertoire? (Remember the 80/20 rule. Don't waste your time on ineffective list-growth programs.)

4. How have I segmented my list and how have I taken advantage of these individual segments? How can my list be further segmented and what can be done to increase relevance and personalization? (As in-box clutter becomes even more serious, segmentation, relevance and personalization will be keys to effective email campaigns in 2008.)

5. How often did I send useful, content-driven messages? What was my planned publication schedule and was I able to maintain this schedule? Did I send too often? Not often enough? Do I plan to continue this same schedule in 2008?

6. Which of my email campaigns got the best results? Which received the worst results? What can I attribute this to? Subject line? Content? Personalization? How do I plan to improve my results in 2008?

7. What were my delivery rates for 2007? How do these rates compare to industry standards? Where do the problems with my delivery occur? Technical issues? Hard bounces? Soft bounces? Spam rejections? What are my plans for increasing delivery in 2008?

8. Have I maintained CAN-Spam compliance throughout my email marketing program? How do I handle unsubscribe requests? Is my list double opt-in? Do I include my mailing address in all of my messages? Have I ensured my SPF record is up to date? (If you're not familiar with maintaining CAN-Spam compliance, request a copy of my free CAN-Spam checklist.)

By reviewing the best and the worst of your 2007 email marketing program, you'll be better equipped to plan an amazing campaign for 2008.

Karen Scharf offers several whitepapers, free reports and checklists, including her FREE Can-Spam checklist and FREE email pre-flight checklist to ensure your emails get delivered, get opened and get read. Download your copies at http://www.ModernImage.com
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Website Hacking Prevention Measures

Kevin Sinclair offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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PUBLICATION GUIDELINES
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- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- Please send a copy of the publication, or an email indicating the URL to kevin@ksinclair.com
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-----------
Article Title: Website Hacking Prevention Measures
Author: Kevin Sinclair
Category: Webmasters, Web Development, E-Commerce
Word Count: 694
Keywords: hacking, website, hacking prevention, hacker safe, protect website, hack website
Author's Email Address: kevin@ksinclair.com
Article Source: http://www.articlemarketer.com
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Website creation is a very popular activity on the internet. As more and more people discover the many possibilities of having their own website, more of these pages are being created on the internet. It is essential that a website is created in more than just a way that is attractive to visitors. It should also be protected in such a way that there is a higher level of security. There are many individuals who actually spend a majority of their time hacking various websites online. In this article, you will learn about the importance of website hacking prevention measures.

Website hackers use numerous kinds of computer programming languages in order to break down the security on websites on the internet. The most popular computer programming language that can be invaded is that which uses XXS. This is a cross scripting type of computer language that is often used to cross websites. When creating your online website, it is essential that you ensure that all fields and other areas of the website are properly protected from the potential hacker.

Many website owners have a special area on their website where they attempt to gather personal information from the visitors. This may include gathering an email address, an address, and other types of information. It is important that this part of the website is properly protected from hackers. Not only can this type of hacking jeopardize your website, but it can also jeopardize the personal information that your visitors enter on the website. It is important for you to make sure that this part of your website is properly encrypted by HTML.

Many website hackers engage in a practice that is commonly referred to as "Google Hacking". Individuals who use this type of hacking often attempt to discover information about a particular website that is listed on Google by searching for information that is normally considered to be unauthorized. They will attempt to retrieve information that pertains to the tracking tools that are often used by website owners. This information, when in the wrong hands, can actually jeopardize your website.

Individuals who gain access to information on a website through Google hacking techniques may get access to the following information:
- The cache of the website
- Various types of files that are listed on the website
- The link that is used to promote the website
- The intitle and the inurl may also be accessed

Many website owners create their website in such a way that they can access the information across many platforms. However, this can prove to be a danger when it comes to website hackers. By using Google hacking techniques, the pages that are on the website can be easily hacked because the pages are often available for editing purposes. If there is a query made into the search engine, these pages can easily be accessed. If a hacker accesses this information, they can do virtually anything to your website pages. This can prove to cause you financial loss. This is especially true if the hacker places information on your website that can hurt your reputation.

Luckily, there are many techniques that website owners can use to prevent the possibility of hacking. First, the data that you use to compile your website pages should never be allowed to sit on a server. This information should be saved locally. This means that it should be saved to your computer. In turn, you should make sure that the computer is protected by a password that contains alphanumeric characters. This way, if someone attempts to access your computer system remotely, they will be unable to do so.

You should also ensure that the password that you use to make changes to your website is also secure. When saving the documents that are part of your website, it is important that you create them in such a way that others are unable to access this information. Many tips for this include integrating a "disallow" function on the website and attached to all the documents. By taking these steps, and being aware of what the dangers are when you do not, you are sure to prevent the possibility of hackers.

Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business. http://besuccessfulnews.com/
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How To Minimise Shopping Cart Abandonment

Philip Bennett offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to phil@bennettenable.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How To Minimise Shopping Cart Abandonment
Author: Philip Bennett
Category: E-Commerce, Web Development
Word Count: 854
Keywords: Shopping cart, ecommerce solutions, online store software, ecommerce, shopping cart software
Author's Email Address: phil@bennettenable.com
Article Source: http://www.articlemarketer.com
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Shopping Cart abandonment is the process of a customer adding things to their shopping cart with intent to purchase then never finalising the purchase and if you are running an eCommerce store it is likely to be costing you lost revenue. Some online store see figures up to 68% abandonment, over three quarters of their customer who place products in their cart do not finalise pay. This article is going to look at how you can minimise the impact of shopping cart abandonment on your sales.

Like all problems, In order to tackle the problem we firstly need to know what causes it. There are a multitude of reason why people abandon their carts, speaking to online customer and store owners we have pin pointed what we think at the top ten reason people doing finalise a purchase and where going to give you some guidance on how to avoid each one.

1. Cost of Shipping too high and not shown until checkout: Sticker Shock does not just happen on products, it's as much a problem with the shipping costs on your store. Especially if you sell low priced items. The best way to limit this is to make sure your customer know how much the delivery is going to cost them as soon as possible. Make sure you shopping cart page has a good estimate of the final shipping cost, and if possible place estimated shipping cost on your product pages.

2. Changed mind and discarded cart contents: If your customer genuinely changes their mind and decides not to purchase there is not much you can do about that. But you can try and minimise the chances of them becoming distracted. Removing all unnecessary links from the checkout process stops customer from clicking away from the checkout process. This can include removing site navigation during the process.

3. Comparison shopping or browsing: The popularity of shopping comparison sites is increasing all the time and there are really only two ways you can deal with this. The first is to undercut all your competitors and make sure you come up on the comparison sites as being the cheapest. Unfortunately this isn't always possible and the only other solutions is honesty, explaining why your products are at a higher price help, also more and more sites are beginning to include price comparisons with their competitors on their own site, if you show your customer you have nothing to hide then they are more likely to trust you and purchase from you.

4. Total cost of items is too high: Make sure that your customers are aware at all time of the value of the products in their shopping cart whilst they browse. Placing a simple running total at the top right of your store will make sure the customer is aware of the prices adding up and will not get sticker shock when they click on the 'What is in my cart' button.

5. Saving items for later purchase: Make sure your customer can do this easily, more current shopping cart software provides you with a facility to allow customers to save their carts and come back and checkout at a later date.

6. Checkout process is too long: Make sure your checkout process is as short as possible, and do not ask for information from your customer that they do not need. Do not make then enter their postal address multiple times for shipping and billing if they are the same. Also as stated above make sure there are no distraction in the checkout process.

7. Out of stock products at checkout time: Like shipping costs make sure you customers are aware as soon as possible that your products are in or out of stock as soon as possible. The best place to show this is in your product listings and on the product pages themselves.

8. Poor site navigation and long download times: There is nothing more infuriating than a slow loading site, make sure you work with your host to provide your customer with the fastest loading page possible, make sure you shopping cart software code is optimised and delivers pages fast.

9. Lack of sufficient product or contact information: Information = Reassurance, the more information your site contains about your company and your product the more reassurance it provides to the customer that they are going to get the products they want, and the products they ordered. Make sure that your product descriptions contain as much information as possible and they you include pages about your company including contact information. It is always good to have a phone number, most online shoppers will never call you, but a large number will be reassured that you are reachable on the phone if something goes wrong.

10. Site unclear on delivery times: Just like the above point, make sure you have all the information about your delivery times visible and easily accessible at all times, in an age when customer can get all the information they need at the clicking of their fingers they increasingly want their real world products just as fast.

Ecommerce Shopping Cart Software (http://www.ecommerceshoppingcartsoftware.co.uk/) is a one stop shop for all the information you need about shopping cart software and ecommerce solutions. This site is brought to you by Bennett Enable eCommerce Solutions (http://www.bennettenable.com)
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Surefire Tips to Get Repeat Traffic to Your Site

Andrea Arnold offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to aarnold@articlesunleashed.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Surefire Tips to Get Repeat Traffic to Your Site
Author: Andrea Arnold
Category: Building Traffic, E-Commerce
Word Count: 462
Keywords: build website traffic, website design, repeat traffic
Author's Email Address: aarnold@articlesunleashed.com
Article Source: http://www.articlemarketer.com
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Whether you have a content site or a product site, you want repeat visitors, and you want those visitors to recommend others to your site! Here are some great tips to help you build that repeat traffic to keep your customers coming back.

1. Keep your content fresh. Many search engines drop sites that have stagnant content.

2. Add value to your website. You can offer to place links to their sites for your affiliates and partners, and then be sure to ask them to backlink to your site, too. You can offer advertising to your partners, making sure that the products relate to your area and of course, don't compete with your own product.

3. Offer opt-in lists to your customers for discounts and special offers. Place an opt-in link on your site for your customers, so you can send them a monthly newsletter or valuable coupons, either via e-mail or snail mail.

4. Remind your customers to bookmark your site. You can add a link to your home page with a script that does this automatically. Many sites have a button that says, "Add this site to your Favorites."

5. Provide a way for your customers to recommend your site. Add a link that says "Recommend this site to a friend" to your home page. This link should allow your visitor to e-mail your website link, with a prewritten title like "Thought you might be interested in this," just by clicking on it.

6. Brand your website. You want your visitors to always know they are on your site. Use consistent colors, logos, and slogans. Use the same images and slogans in your e-mails, too. Provide a "Contact Us" link on each page.

7. Inform your customers of your policies. Create an "Our Policies" page. Your policies should clearly state your philosophy and customer service principles. It's a good idea to post your privacy policy as well, so that customers know they are secure when they visit your site.

8. Answer questions. Create a FAQ page that addresses any questions that your customers are likely to ask about your product or your company. This helps to resolve customer doubts during their first visit to your site.

8. Make your site easily navigable. Include appropriate titles and keywords on each page of your website, so customers can find their way back to your site if they lose the bookmark.

9. Be courteous. Never spam clients who have opted in for newsletters or ezines with unsolicited emails. Offer them a way to opt out of mailings in each e-mail, and honor their request to take them off the list. They may still come back if they like your products, but they will certainly not come back if you continue to flood their inbox with emails they don't want to receive.

Andrea Arnold writes about SEO and Internet marketing at http://www.articlesunleashed.com.
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Little SEO Tips For Your eCommerce Shopping Cart

Philip Bennett offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to phil@bennettenable.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Little SEO Tips For Your eCommerce Shopping Cart
Author: Philip Bennett
Category: E-Commerce
Word Count: 544
Keywords: Shopping cart, ecommerce solutions, online store software, ecommerce, shopping cart software
Author's Email Address: phil@bennettenable.com
Article Source: http://www.articlemarketer.com
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One way to drive traffic to your eCommerce shopping cart site is by Search Engine Optimisation (SEO). Getting your eCommerce site listed high in search engines such as Google and Yahoo will bring valuable hits to your site. The traffic generated by SEO is normally very targeted, for example if someone searches for 'product x' and your site come up as the top listing the user that is going to be visiting your site is likely to be very interested purchasing 'product x'.

Structure and Validation

Following the correct HTML (or XHTML) structure on your site is very important. You should make sure you use the correct header, html, body tags etc and use them in the correct order. There are plenty of good article on this around on the internet, the practice is called on page SEO, you just need to make sure that your shopping cart software follows the correct HTML structure. You might be surprised to find that a number of popular internet store solutions are not deployed with valid HTML structure.

SEO Friendly URLs

The structure of the links (or URLs) on your site is important using URL structures that read like

http://your domain name/my_category/my_product

as opposed to

http://your domain name/?product_id=xsslkjl&cat_id=3424

are generally accepted to increase your search engine rankings. There is much debate about how much this kind of search engine optimisation improves your rankings but the undeniable benefit of this is that when your page appears in search engine listings, the URL is included. If your URL is readable by a human then there is more chance the person is going to click on your link. Search engines also highlight the search terms in bold in the results the more of your listing to can get to appear in bold the better.

Maximise Descriptions

Search Engines deploy software robots to search the internet looking for pages, they are normally referred to as 'Spiders'. Spiders love text, the more and more relevant the text on your site is then higher your chances of getting listed high in search engines is. Make sure your product and category descriptions are as in-depth as they can be, but keep in mind that your descriptions are going to be read by people who want to buy the products, so don not make them full of gibberish just to that there is text for the spiders. Accurate and detailed product descriptions have also been shown to increase the likely hood a customer will make a purchase from your store.

Alternative Descriptions and Titles

Including alternative descriptions and titles for your products is a good idea. If your products is called 'The XYZ48882' then there is a possibility that someone searching for your product might not be aware that it is called this, especially if it's a small portable coffee machine. Including alternative more user friendly products titles will help the spiders and then, in-turn, customers find you. It's a good idea to do some keyword research when choosing alternative descriptions. A keyword research tool will be able to tell you what descriptions people are searching for and give you a good idea which descriptions and titles to choose
By employing these tips we have no doubt you will be able to increase the search engine traffic that your site generates.

Ecommerce Shopping Cart Software (http://www.ecommerceshoppingcartsoftware.co.uk/) is a one stop shop for all the information you need about shopping cart software and ecommerce solutions. This site is brought to you by Bennett Enable eCommerce Solutions (http://www.bennettenable.com)
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7 Quick Fixes To Gear Up For Holiday Shoppers

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to karen@modernimage.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: 7 Quick Fixes To Gear Up For Holiday Shoppers
Author: Karen Scharf
Category: Web Design, E-Business, E-Commerce
Word Count: 399
Keywords: holiday sales, website design, e-commerce
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
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As the holiday shopping season is drawing near, it's time to get your website ready for what could possibly be your busiest time of the year. Here are 7 quick fixes you can easily implement on your site in one single afternoon:

1. Ask for the sale!
Don't be shy about asking your customers to make a purchase. There's no need to wait until the very bottom of the page before you include an "Add To Cart" button. Your site visit might be ready to make a purchase after reading only one paragraph of your sales letter. Add multiple buy buttons to each page.

2. Help the shopper make a decision.
At this time of year, there are so many gifts to buy for so many people; it's easy to get overwhelmed. Help your site visitors choose a gift by breaking your merchandise into categories. Can you create a "Gifts For Men" directory, a "Gifts For Pets" directory, etc?

3. Include options for visitors not yet ready to buy.
Maybe your site visitor is in a "just browsing" mode, or is comparing several different merchants. What kind of compelling offer can you make to grab this visitor's contact information? He will probably be ready to buy sometime in the near future.

4. Beef up your guarantee.
Guarantees are most effective when they are completely spelled out. Don't leave your visitor guessing. What exactly does "Satisfaction Guaranteed" mean? Who will pay for return shipping? How does a shopper request a refund? Include a link to additional information about your return policy and your complete guarantee agreement.

5. Make everything clickable.
Studies show that website visitors click a lot more often than webmasters expect. If you have a graphic or an image, make sure it's clickable. Make sure headlines are clickable and include text links in addition to buttons.

6. Take advantage of your thank you pages.
Believe it or not, after a buyer has made a purchase, he is most likely to buy again. Maximize this opportunity by including complimentary items on your order confirmation pages.

7. Take advantage of your transactional emails.
Studies have also shown that transactional emails are opened nearly 75% of the time. This is another awesome opportunity to present complimentary items and increase your sales volume.

Time to implement: Each of the fixes can be applied in less than an hour or two. Take a day, or spend the weekend, reviewing your site and implementing these suggestions. You're sure to see an increase in your holiday sales.

Karen Scharf offers several whitepapers, free reports and checklists, including her FREE Can-Spam checklist and FREE email pre-flight checklist to ensure your emails get delivered, get opened and get read. Download your copies at http://www.ModernImage.com
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How To Start An E-Commerce Business

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How To Start An E-Commerce Business
Author: Obinna Heche
Category: E-Commerce
Word Count: 494
Keywords: credit cards,e-commerce,entrepreneur,loan,ecommerce business,advertising,office,earn,ebook,bank loan
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

The dot.com boom of the 1980s permitted legions of people to cash in on the mushrooming availability and popularity of the Internet but when the bubble burst, there were those who did not cash in but instead ended up owing the bank a small fortune. Those who profited were also those who were able to find a way of starting an ecommerce business without a bank loan. Granted, some might have dipped into their credit cards or homes equity, which is only marginally better but by and large they only invested that which they knew they could afford to lose.

At this point in time potential web entrepreneurs are a lot more hesitant to march to the bank and ask for a loan to fund their ecommerce business. They have learned from the mistakes of others and perhaps they are already so strapped in their personal finances that they know adding another monthly payment will send them over the abyss. Those who are able to not take out the loans in order to invest them in a shiny new ecommerce opportunity will also be those who will live to try another day. The others who may or may not succeed will require years some even decades to financially recover from a failure.

It is important to understand that you do not need to start an ecommerce business with a bank loan. Instead, there are alternative ways of funding your entrepreneurship and those methods might in the long run be safer. For example, you will need a great computer and the latest software to make your presence known on the Net. While it is tempting to buy the latest and greatest machine, find out if you can simply upgrade that which you already have.

Usually you will be able to do so for a fraction of the price that a new system costs. If a new computer system is indicated, wait until special sales events come up and take advantage of them. Refurbished units and used machines which are for sale on many of the major auction sites are also a good idea. Similarly, do not worry about having an office to start out. You spare bedroom will work just fine until the money begins to roll in. It is important that you do not spend money on items which will do little to further your business.

Thus, if you are making and selling e-books, an office is unnecessary. Advertising, packaging and other incidentals can all be tackled at a shoe string budget until your business grows to such an extent that you can get a bit fancier. While it is tempting to ask for money from the bank, remember that you will need to repay this money no matter what. Starting an ecommerce business without a bank loan makes more sense in the long run, since you will be able to finance the next phase of your business with the monies you earn from the current phase.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.home-incomeportal.com
------------------ ARTICLE END ------------------

Starting An E-Commerce Business

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Starting An E-Commerce Business
Author: Obinna Heche
Category: E-Commerce
Word Count: 476
Keywords: ecommerce,franchise,successful business,opportunity,earn money,income,advertising,marketing plan,roi
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Those looking to get into their own business without the need to beg a bank for funding, can find several e-commerce businesses that you get started for very little money up front. Franchising has worked for many traditional stores and the concept is continuing to gain acceptance in the online world as more successful businesses are seeking more outlets for their products or service.

In the beginning of the online franchising frenzy, it was termed multi level marketing and the effect of some not so honest individuals made MLM seem like a bad word, often turning people away from the concept. However, joining a franchise with a reputable company can offer many people the opportunity to own their own e-commerce business without the need to take out a loan to get started.

Typically, many sites offer a buy in of less than $100, although there are some costing considerably more and what is included in the franchise price will determine the initial, as well as future cost of the business. Whether you are looking to sell products or services, the trick is finding one that offers the best return on your investment. Usually, the company will establish a website with your name on it and any sales that come through the site earn the owner a commission on the total sales.

There are companies that offer a complete store front, offering numerous products for sale, allowing the site owner to set their own prices. They tell you what your price is for the product and you can establish your own mark up and display the higher price on your site. When a customer makes a purchase, you receive the difference as your commission. This type of site gives you more control over your financial future and allows you the freedom to market it in the best way for you.

The bottom line in e-commerce business is a workable marketing plan. With a traditional franchise, local advertising would bring people to your store. There was usually only one in a specified area and interested potential customers would visit that one outlet. With e-commerce, the customers are coming from a global arena and you will need a marketing campaign that brings them to your specific site.

This can be done through different marketing methods, including online and offline and help drive sales to your site. By offering others the opportunity to join in your business, franchise often allows you to earn money on their sales as well as your own and these new franchisees under your name can help produce your income stream and help in marketing all sites associated with the same business.

The big advantage to these franchises is the low cost required to get started. Once you start making money you can spend more on marketing and advertising and realize a bigger return on your investment as your income constantly improves.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.home-incomeportal.com/
------------------ ARTICLE END ------------------

Building Customer Loyalty In E-Commerce

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Building Customer Loyalty In E-Commerce
Author: Obinna Heche
Category: E-Commerce
Word Count: 452
Keywords: internet business,internet advertising,ecommerce,online business,internet commerce,search engines,
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

One of the distractions to customer loyalty is the availability of alternative places to buy the same products or services at the same or even slightly higher prices. With an internet business, thousands of other similar companies offer the same items at about the same price and without the loyalty of your customers there is no way to survive.

Web surfers may simply type in a keyword for a product or service in a search engine and when the different sites appear, clicking on a few sites will usually give them an idea of the price range of products. They can then choose what they see as the lowest cost for the same merchandise and make a purchase with little regard to the company from which they are buying. It will typically take a bad experience during some part of the transaction for them to become discouraged, making it important that every e commerce business has their best foot forward on each transaction to build customer loyalty to their site.

There are so many others to choose from, customers have the luxury of picking and choosing with whom they do business and they will choose the company that offers the best service or the best product at the best price. With internet commerce it is not possible for a business to get to know their competition as they can in a brick and mortar world. They can see the products as well as the prices but the hidden assets of service and delivery can only be seen if business is actually conducted.

It would be good for every online business owner to make a purchase from their own site occasionally to determine their ordering and delivery system is working correctly. If a customer has a problem making a purchase, they will not be back to waste their time. If the information provided on the merchandise is inadequate, they will not be making a purchase. If the shipping cost is excessive or the time they have to wait for delivery, again they will not be making a purchase.

Knowing what it will take to drive customers away is how a company can begin to build customer loyalty. You know what turns them away and fixing those issues on your ecommerce site will keep them coming back. Additionally, the best and cheapest methods of advertising on the internet is word of mouth. Making a customer happy that they did business with you can provide their recommendation to friends and relatives, giving you more business that costs nothing to obtain.

By focusing on the customers experience with your online business, their satisfaction can lead to their loyalty which is one of the most important aspect of doing business online.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.homeincomeportal.com/obhmy365/
------------------ ARTICLE END ------------------

Monday, October 29, 2007

Finding Products To Sell Online

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Finding Products To Sell Online
Author: Obinna Heche
Category: E-Commerce
Word Count: 453
Keywords: home business,inventry,selling,make money,merchandise,success,start home business,flyers,products
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Remember, when you have a home business, what you have for your inventory is going to be something that you want to focus on, something that you can use as your selling point. It is often hard to decide which products you are going to want to sell and sometimes this choice needs to be made very quickly so that your business can continue to succeed and so that you will find yourself in a position where you can make money and have your home business be a success.

Steps To Follow

When you are making these huge decisions about what should be included in your inventory and what should not, there are going to be several steps that you can follow to make sure that you are making a good choice about what to add and what not to add.

Start With Samples

The first thing that you should do when you are starting up a home business and are thinking about the inventory that you want to add is to take a look at the different products you are going to be offering and buy or make a few samples to start with. You are going to want to do this in a way that you can get more of them quickly but also that you are not losing money if one of the products just does not sell.

A good thing to do is to start with a few different pieces and gradually increase what you are doing and where you are getting your products until you are sure you are doing it right and you are sure that you have the inventory that is going to work best for you. Remember that there are ways to figure out what your clients are going to want and what is going to attract new clients as well.

Checkout the websites and flyers of your competition and see what they are offering and from this you can get a good idea about the inventory your competitors are using and whether or not it is working for them. This is a fantastic way to make sure that you are getting the best deal for your business and that you are having the best chance to be a success.

Another thing that you can do is to make sure you are asking your regular clients what their opinion is about new merchandise and different pieces of merchandise. This is the best way to be sure that you are adding pieces to your inventory that are actually going to be good for you and are going to make you money in the long run. If you follow all of these steps your business can be a success.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.homeincomeportal.com/obhmy365/
------------------ ARTICLE END ------------------

Sunday, October 28, 2007

7 Quick Fixes To Gear Up For Holiday Shoppers

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to karen@modernimage.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: 7 Quick Fixes To Gear Up For Holiday Shoppers
Author: Karen Scharf
Category: Web Design, E-Business, E-Commerce
Word Count: 399
Keywords: holiday sales, website design, e-commerce
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

As the holiday shopping season is drawing near, it's time to get your website ready for what could possibly be your busiest time of the year. Here are 7 quick fixes you can easily implement on your site in one single afternoon:

1. Ask for the sale!
Don't be shy about asking your customers to make a purchase. There's no need to wait until the very bottom of the page before you include an "Add To Cart" button. Your site visit might be ready to make a purchase after reading only one paragraph of your sales letter. Add multiple buy buttons to each page.

2. Help the shopper make a decision.
At this time of year, there are so many gifts to buy for so many people; it's easy to get overwhelmed. Help your site visitors choose a gift by breaking your merchandise into categories. Can you create a "Gifts For Men" directory, a "Gifts For Pets" directory, etc?

3. Include options for visitors not yet ready to buy.
Maybe your site visitor is in a "just browsing" mode, or is comparing several different merchants. What kind of compelling offer can you make to grab this visitor's contact information? He will probably be ready to buy sometime in the near future.

4. Beef up your guarantee.
Guarantees are most effective when they are completely spelled out. Don't leave your visitor guessing. What exactly does "Satisfaction Guaranteed" mean? Who will pay for return shipping? How does a shopper request a refund? Include a link to additional information about your return policy and your complete guarantee agreement.

5. Make everything clickable.
Studies show that website visitors click a lot more often than webmasters expect. If you have a graphic or an image, make sure it's clickable. Make sure headlines are clickable and include text links in addition to buttons.

6. Take advantage of your thank you pages.
Believe it or not, after a buyer has made a purchase, he is most likely to buy again. Maximize this opportunity by including complimentary items on your order confirmation pages.

7. Take advantage of your transactional emails.
Studies have also shown that transactional emails are opened nearly 75% of the time. This is another awesome opportunity to present complimentary items and increase your sales volume.

Time to implement: Each of the fixes can be applied in less than an hour or two. Take a day, or spend the weekend, reviewing your site and implementing these suggestions. You're sure to see an increase in your holiday sales.

Karen Scharf offers several whitepapers, free reports and checklists, including her FREE Can-Spam checklist and FREE email pre-flight checklist to ensure your emails get delivered, get opened and get read. Download your copies at http://www.ModernImage.com
------------------ ARTICLE END ------------------

How To Start An E-Commerce Business

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How To Start An E-Commerce Business
Author: Obinna Heche
Category: E-Commerce
Word Count: 494
Keywords: credit cards,e-commerce,entrepreneur,loan,ecommerce business,advertising,office,earn,ebook,bank loan
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

The dot.com boom of the 1980s permitted legions of people to cash in on the mushrooming availability and popularity of the Internet but when the bubble burst, there were those who did not cash in but instead ended up owing the bank a small fortune. Those who profited were also those who were able to find a way of starting an ecommerce business without a bank loan. Granted, some might have dipped into their credit cards or homes equity, which is only marginally better but by and large they only invested that which they knew they could afford to lose.

At this point in time potential web entrepreneurs are a lot more hesitant to march to the bank and ask for a loan to fund their ecommerce business. They have learned from the mistakes of others and perhaps they are already so strapped in their personal finances that they know adding another monthly payment will send them over the abyss. Those who are able to not take out the loans in order to invest them in a shiny new ecommerce opportunity will also be those who will live to try another day. The others who may or may not succeed will require years some even decades to financially recover from a failure.

It is important to understand that you do not need to start an ecommerce business with a bank loan. Instead, there are alternative ways of funding your entrepreneurship and those methods might in the long run be safer. For example, you will need a great computer and the latest software to make your presence known on the Net. While it is tempting to buy the latest and greatest machine, find out if you can simply upgrade that which you already have.

Usually you will be able to do so for a fraction of the price that a new system costs. If a new computer system is indicated, wait until special sales events come up and take advantage of them. Refurbished units and used machines which are for sale on many of the major auction sites are also a good idea. Similarly, do not worry about having an office to start out. You spare bedroom will work just fine until the money begins to roll in. It is important that you do not spend money on items which will do little to further your business.

Thus, if you are making and selling e-books, an office is unnecessary. Advertising, packaging and other incidentals can all be tackled at a shoe string budget until your business grows to such an extent that you can get a bit fancier. While it is tempting to ask for money from the bank, remember that you will need to repay this money no matter what. Starting an ecommerce business without a bank loan makes more sense in the long run, since you will be able to finance the next phase of your business with the monies you earn from the current phase.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.home-incomeportal.com
------------------ ARTICLE END ------------------

Building Customer Loyalty In E-Commerce

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Building Customer Loyalty In E-Commerce
Author: Obinna Heche
Category: E-Commerce
Word Count: 452
Keywords: internet business,internet advertising,ecommerce,online business,internet commerce,search engines,
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

One of the distractions to customer loyalty is the availability of alternative places to buy the same products or services at the same or even slightly higher prices. With an internet business, thousands of other similar companies offer the same items at about the same price and without the loyalty of your customers there is no way to survive.

Web surfers may simply type in a keyword for a product or service in a search engine and when the different sites appear, clicking on a few sites will usually give them an idea of the price range of products. They can then choose what they see as the lowest cost for the same merchandise and make a purchase with little regard to the company from which they are buying. It will typically take a bad experience during some part of the transaction for them to become discouraged, making it important that every e commerce business has their best foot forward on each transaction to build customer loyalty to their site.

There are so many others to choose from, customers have the luxury of picking and choosing with whom they do business and they will choose the company that offers the best service or the best product at the best price. With internet commerce it is not possible for a business to get to know their competition as they can in a brick and mortar world. They can see the products as well as the prices but the hidden assets of service and delivery can only be seen if business is actually conducted.

It would be good for every online business owner to make a purchase from their own site occasionally to determine their ordering and delivery system is working correctly. If a customer has a problem making a purchase, they will not be back to waste their time. If the information provided on the merchandise is inadequate, they will not be making a purchase. If the shipping cost is excessive or the time they have to wait for delivery, again they will not be making a purchase.

Knowing what it will take to drive customers away is how a company can begin to build customer loyalty. You know what turns them away and fixing those issues on your ecommerce site will keep them coming back. Additionally, the best and cheapest methods of advertising on the internet is word of mouth. Making a customer happy that they did business with you can provide their recommendation to friends and relatives, giving you more business that costs nothing to obtain.

By focusing on the customers experience with your online business, their satisfaction can lead to their loyalty which is one of the most important aspect of doing business online.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.homeincomeportal.com/obhmy365/
------------------ ARTICLE END ------------------

Starting An E-Commerce Business

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Starting An E-Commerce Business
Author: Obinna Heche
Category: E-Commerce
Word Count: 476
Keywords: ecommerce,franchise,successful business,opportunity,earn money,income,advertising,marketing plan,roi
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Those looking to get into their own business without the need to beg a bank for funding, can find several e-commerce businesses that you get started for very little money up front. Franchising has worked for many traditional stores and the concept is continuing to gain acceptance in the online world as more successful businesses are seeking more outlets for their products or service.

In the beginning of the online franchising frenzy, it was termed multi level marketing and the effect of some not so honest individuals made MLM seem like a bad word, often turning people away from the concept. However, joining a franchise with a reputable company can offer many people the opportunity to own their own e-commerce business without the need to take out a loan to get started.

Typically, many sites offer a buy in of less than $100, although there are some costing considerably more and what is included in the franchise price will determine the initial, as well as future cost of the business. Whether you are looking to sell products or services, the trick is finding one that offers the best return on your investment. Usually, the company will establish a website with your name on it and any sales that come through the site earn the owner a commission on the total sales.

There are companies that offer a complete store front, offering numerous products for sale, allowing the site owner to set their own prices. They tell you what your price is for the product and you can establish your own mark up and display the higher price on your site. When a customer makes a purchase, you receive the difference as your commission. This type of site gives you more control over your financial future and allows you the freedom to market it in the best way for you.

The bottom line in e-commerce business is a workable marketing plan. With a traditional franchise, local advertising would bring people to your store. There was usually only one in a specified area and interested potential customers would visit that one outlet. With e-commerce, the customers are coming from a global arena and you will need a marketing campaign that brings them to your specific site.

This can be done through different marketing methods, including online and offline and help drive sales to your site. By offering others the opportunity to join in your business, franchise often allows you to earn money on their sales as well as your own and these new franchisees under your name can help produce your income stream and help in marketing all sites associated with the same business.

The big advantage to these franchises is the low cost required to get started. Once you start making money you can spend more on marketing and advertising and realize a bigger return on your investment as your income constantly improves.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.home-incomeportal.com/
------------------ ARTICLE END ------------------

Finding Products To Sell Online

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to edgar_biggs@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Finding Products To Sell Online
Author: Obinna Heche
Category: E-Commerce
Word Count: 453
Keywords: home business,inventry,selling,make money,merchandise,success,start home business,flyers,products
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Remember, when you have a home business, what you have for your inventory is going to be something that you want to focus on, something that you can use as your selling point. It is often hard to decide which products you are going to want to sell and sometimes this choice needs to be made very quickly so that your business can continue to succeed and so that you will find yourself in a position where you can make money and have your home business be a success.

Steps To Follow

When you are making these huge decisions about what should be included in your inventory and what should not, there are going to be several steps that you can follow to make sure that you are making a good choice about what to add and what not to add.

Start With Samples

The first thing that you should do when you are starting up a home business and are thinking about the inventory that you want to add is to take a look at the different products you are going to be offering and buy or make a few samples to start with. You are going to want to do this in a way that you can get more of them quickly but also that you are not losing money if one of the products just does not sell.

A good thing to do is to start with a few different pieces and gradually increase what you are doing and where you are getting your products until you are sure you are doing it right and you are sure that you have the inventory that is going to work best for you. Remember that there are ways to figure out what your clients are going to want and what is going to attract new clients as well.

Checkout the websites and flyers of your competition and see what they are offering and from this you can get a good idea about the inventory your competitors are using and whether or not it is working for them. This is a fantastic way to make sure that you are getting the best deal for your business and that you are having the best chance to be a success.

Another thing that you can do is to make sure you are asking your regular clients what their opinion is about new merchandise and different pieces of merchandise. This is the best way to be sure that you are adding pieces to your inventory that are actually going to be good for you and are going to make you money in the long run. If you follow all of these steps your business can be a success.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.homeincomeportal.com/obhmy365/
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How To Sell Online

Obinna Heche offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: How To Sell Online
Author: Obinna Heche
Category: E-Commerce
Word Count: 466
Keywords: home business,site,selling,courier,online business,online store,sell online,online,e store
Author's Email Address: edgar_biggs@yahoo.com
Article Source: http://www.articlemarketer.com
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You do not really need a truckload of money to start your own home business. In fact, with just a few hundreds of dollars, you can start your own e store. The good thing about starting an e store is that you do not really need to keep lots of inventory. As long as you can deliver all your orders on time, nobody has to know that the item that you are selling is not yet in your possession. What is really important about setting up an e store is that you have a good site which is easy to navigate, a reliable payment system and you have a courier that can deliver your wares fast.

Choosing what to sell in your e-store

Breaking into the online business is not really easy. There are millions of online stores that are selling different types of good and services out there and if you are not selling something unique, you will probably be lost among the multitudes of e stores that are selling generic items. If you really want to succeed in the online business, you must find something unique to sell. Of course its not easy to find something that is truly unique these days but if you can find something that people would want to buy, then you are in business.

When choosing what to sell in your e store, consider the source of your supply first. It will not do you any good if you sell something that is unique and when somebody does purchase your goods, you will not be able to deliver the goods on time. Always remember that it is alright if you do not have physical possession of the goods that you are selling online but it is definitely not cool if you can not deliver what you promise. If you want to stay in the online business, make sure that you have ready access to the things that you are selling online. Always bear in mind that when you lose a customer, you most likely not going to get that person back.

According to studies 95% of the people who shop online never come back to an e store that gives them bad service. Another thing that you must remember when choosing the items that you sell online are that these items must be of good quality and they are exactly what you describe them to be. Never attempt to gloss up your product descriptions if you do not want to be into trouble. Note that a lot of clients would return the items that they bought online because these items did not correspond to the description given. Once your clients start returning your products and giving your site bad reviews, your business will suffer and you lose a lot of money.

Obinna Heche:

Delivering the best home based business ideas and opportunities so you can work at home successfully..

http://www.homeincomeportal.com/obhmy365/
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Friday, October 26, 2007

What Is An eCommerce Shopping Cart?

Philip Bennett offers the following royalty-free article for you to publish online or in print.
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Article Title: What Is An eCommerce Shopping Cart?
Author: Philip Bennett
Category: E-Commerce
Word Count: 463
Keywords: Shopping cart, ecommerce solutions, online store software, ecommerce, shopping cart software
Author's Email Address: phil@bennettenable.com
Article Source: http://www.articlemarketer.com
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Do you want to sell your products online? Are you not really sure where to start? It is more than likely that you will need to get yourself some shopping cart software, or develop your own. This software is the backbone of any online store. It allows you to display your products online and let potential customers make purchases from you.

Most shopping cart solutions comprise of 4 parts; the actually shopping cart, a product catalogue, the checkout process and an administration panel of some form.

The Product Catalogue is, as you would expect, the part of the store that displays your products. This can range from a single hand coded HTML page displaying a few products up to a massive multi-category store containing thousands of products. Store with a large number of products normally use a dynamic solution driven by a database, this allow information about the products to be changed with simple database updates rather than making changes to every page. These are commonly written in web scripting languages such as PHP or Active Server Pages.

Without the shopping cart component of your store your customers will not be able to make a purchase and hand over the cash. This part of the solution allows your customer to add products to a virtual basket then checkout and pay at a later point. Conceptually the software works in exactly the same way as a shopping basket in a supermarket, the customer browses through the products on the shelves placing products they want into their basket. When they are ready to finalise the purchase they take the basket to the checkout.

Once the customer has decided that they want to purchase the products in their shopping cart then they must make a payment and hand over shipping details. This is where the checkout process comes in. This process allow you to integrate with your chosen billing gateway or provider and collect the payment detail from the customer. Most eCommerce solutions provide you with a number of options when it comes to billing integration allowing you to choose a billing solution that fits your business model.

The final part of the software is the administration panel, the panel allows store owners and selected staff to manage the running of the store and perform administrative actions when required. It can perform a multitude of actions but a number of common activities are:

- Setup The Store (payment solutions, shopping costs, etc)
- Add/Update Products
- Process Orders
- View Store Statistics and Reports
- Manage Customers

Most online store solutions available today incorporate all of the above features (product catalogue, shopping cart, admin panel and checkout process) into one easily installable and manageable package. More advanced solutions include facilities to integrate with numerous payment gateways, manager customer, customer self management options and much more.

Ecommerce Shopping Cart Software (http://www.ecommerceshoppingcartsoftware.co.uk/) is a one stop shop for all the information you need about shopping cart software and ecommerce solutions
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Thursday, October 25, 2007

Customer Management Software - You Are Open For Sales?

Gary Jezorski offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Customer Management Software - You Are Open For Sales?
Author: Gary Jezorski
Category: E-Commerce, Software
Word Count: 477
Keywords: Customer Management Software
Author's Email Address: garyj@verticalmarketingllc.com
Article Source: http://www.articlemarketer.com
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Customer management software streamlines your customer-related processes toward being more customer-centric.

This way it enables you to make maximum profits. After deploying this software, small businesses can look forward to using its features such as compilation of detailed information about each customer and accessibility from any location 24/7.
In addition, you can enjoy automated management of your profit and sales in a well-tracked systematic manner. CRM solutions, if used in an efficient manner, are cost-effective and versatile allowing you to track inventory at real-time and offer products and services at competitive prices.

Using this software, you can forecast sales of your products and services in a more well-informed and efficient manner. Your customer interactions, their order details, and correspondence get tracked automatically. Different solutions however offer different CRM functionalities and you need to be careful while selecting one for your company.

While selecting the most suitable Customer management software for your company, you need to ensure that firstly, the software is easily customizable. Secondly, check if the software allows you to view customer information from all angles at any time and from any location in the world. In addition, check if the software has a flexible interface that facilitates effective communication between managers, customers, operators, and partners. In addition, the interface should be easy to access and navigate and information quick to search.

Customers are getting more comfortable with the idea of self-service and even prefer it to service guided by technicians. Online customer management solutions such as NetSuite equip you with the ability to launch self-service portals for communication with your customers. These portals provide a means for customers to post service requests or problems, view stock and prices, place orders based on real-time information and view status and history of existing orders. In this way, you are open for sales, service and marketing for 24/7 world-wide.

Small businesses often dream of providing a world-class personal experience to their customers. Now they no longer have to keep themselves from realizing this dream due to cost reasons. Customer management software can turn your customers into loyal raving fans. It brings you a platform to perform one-to-one marketing. You can use this platform to publish personalized information to specific customers or group of customers and marketing information to prospects.Using the service component of this software, your customers can submit trouble tickets after accessing your site.

This is more efficient and preferable to phone calls or e-mails. More secure access through password protection keeps spammers and hackers at bay. Customers feel more in control and at ease when they edit their profiles, view data status and history of existing orders and place orders any time anywhere based on real-time information. Those who need information or support can request it by sending an email or filling up forms. The information they get using this solution is relevant and look tailored just for them.

If you want the UltimateCustomer Management Softwaremake sure you visit Premium Response at http://www.PremiumResponse.com.
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Website Marketing Strategies: 5 Tips To Motivate Visitors To Stop Browsing and Start Buying

Cathy Goodwin offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Website Marketing Strategies: 5 Tips To Motivate Visitors To Stop Browsing and Start Buying
Author: Cathy Goodwin
Category: E-Commerce, Converting Traffic, E-Commerce
Word Count: 489
Keywords: website marketing, internet marketing, website marketing strategy, conversion, converting traffic
Author's Email Address: cathy@cathygoodwin.com
Article Source: http://www.articlemarketer.com
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Buying requires action and action requires energy. So when you lull your website visitors into peaceful browsing, they won't be motivated to take that extra step.

They'll feel bland and blah. They might even go to sleep.

Most visitors don't realize they react emotionally to websites. They just forget they visited. They might find ourselves reaching for the mouse to click away.

But what happens when your website radiates energy? You communicate excitement. Your visitors want to stay. After all, everybody wants to hang out with vibrant, successful people. Nobody wants to spend time with lazy losers.

So how do you create website marketing strategies that motivate visitors to stop kicking tires and start entering their credit card numbers?

(1) Write copy with words that carry emotional charges and communicate energy. Examples include Smash, Hammer, Develop, Master, Triumph, and Crush.

Use strong verbs in your headlines as well as opening bullet points and even lists. But strong verbs are like cooking spices: use sparingly and creatively to create flavor. And be natural: readers notice when their copywriter seems to be grasping for novelty.

(2) Create a show room, not a tea party.

Phrases like, "Welcome to my site," and "Please look around my website" will signal, "I'm not really comfortable with marketing."

Let's face it. Your visitors know they're welcome.

After all, you bought a domain name and paid for hosting. You've provided at least one menu bar so they'll look around. Like, duh.

Okay, okay: I know a few people who violate this guideline, yet attract lots of business. I would encourage them to run a test, comparing the "welcome" site with a more direct marketing site. Some markets respond to gentle. But don't be too sure.

(3) Paint word pictures.

We've all heard "perfect life," "take it to the next level," and even "boost your business." Instead, let your readers put themselves in the picture.

"Imagine yourself in a bookstore, standing next to your published book..."

You can be even more vivid:

"Imagine yourself signing your first published novel in the Miracle Mile Borders Bookstore..."

(4) Choose photos and images that supplement your copy.

Photos of sailboats, mountains and rivers. Woodland scenes. Sunset over the Golden Gate bridge. If you're a scenery photographer, include them all. If you're a sailing instructor, definitely include photos of sailboats, preferably with yourself in your instructor's role.

But if you're a business consultant, use photos of yourself working with clients. If you use stock photos of people, dig for photos you won't find on every site. There's one photo of a young woman with a laptop that seems to show up everywhere we look.

(5) Quote yourself -- not Chopra, Gandhi, Kennedy, and other iconic figures.

Don't get me wrong. These folks are worth quoting.

But for your website, use your own words to share your message. You'll come across as more authentic and convincing. Your readers stay focused and, yes, feel energized by your words.

And that's when their fingers start tapping out numbers from their credit cards to your order form.

FREE 7 Best-Kept Secrets of Websites That REALLY Attract Clients: My Special Report gives you insider tips to convert tire-kickers to buyers and earn money while you sleep. From Cathy Goodwin, The Content Strategist, at http://www.copy-cat-copywriting.com
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Tuesday, October 23, 2007

How To Deal With Bounced Email

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: How To Deal With Bounced Email
Author: Karen Scharf
Category: Ezines and Newsletters, Email, E-Commerce
Word Count: 401
Keywords: bounced email, newsletter, e-zine, mailing list
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

I have a client who sells advertising at her website and in her e-zines, and because of this, she is hesitant to remove hard bounced email addresses from her mailing list. She mistakenly believes that she can charge more for her newsletter advertising by saying her email list is so many names big - even though at least 20% of those email names are "no good". I've been trying to convince her that she is doing more harm than good, and I thought I'd share some facts with you to prevent you from making the same mistakes.

First, it's important to differentiate between hard-bounces and soft-bounces.

A soft bounce refers to a message that was delivered to the mail server, but the message could not be delivered to the actual mail box. The server might have timed out because it was currently dealing with too many messages, or the recipient's mailbox might have been full, or the email message might have been too large.

A hard bounce refers to a permanently undeliverable message. You might be sending a message to an invalid email address (check your addresses for typos), the mailbox might have been closed or the mail server might refuse messages coming from your email address.

Generally, I recommend resending a hard bounced message only one time, approximately four days after the first message. If the second message still does not go through, and if you can not figure out how to fix the issue, it's important to completely remove the address from your list.

If you do not remove the undeliverable email addresses from your list, your own email address could get blacklisted. And the worst part is, you may never even know it. When an ISP is hit over and over again with bounced messages, it can trigger a red flag. The ISP sees the messages are coming from you, and they simply block all future incoming messages sent from your email address or your IP address. If that happens, you won't even be able to send email to the "good" addresses on your list.

And, since many ISPs are now sharing this blacklist information, your mail can literally be blocked from hundreds of recipients. (You may have heard the term "sender reputation" bandied about.)

While it may seem counterproductive to remove email addresses from your mailing list, the process will actually leave you with a more effective list and a more efficient marketing campaign.

Karen Scharf publishes Successful Site Secrets, an on-line newsletter that offers insider tips, tricks and techniques for transforming your web site from one that is "good" into one that has your profits soaring through the roof. Get your own free subscription at http://www.SuccessfulSiteSecrets.com
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Monday, October 22, 2007

An Ecommerce Storefront - Taking the Lead

Andy West offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: An Ecommerce Storefront - Taking the Lead
Author: Andy West
Category: E-Commerce, Tools and Resources
Word Count: 589
Keywords: ecommerce storefront, shopping cart,
Author's Email Address: andik@verticalmeasures.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

When selling products over the Internet, an ecommerce storefront can be one of the most useful tools of all. A storefront is a great option for the individual who does not already have his or her own website. It gives a certain level of creative freedom and helps promote a product effectively, leading to a boost in sales.

Any time an individual sells a product online, they are competing with thousands of other websites to capture a customer's attention. While simple website pages are helpful, an online storefront provides a nice clean, professional look that instills a sense of credibility. Those who opt for a storefront design are known to have better sales than those who do not.

Ecommerce storefronts often come in full packages that allow one to sell one or more products at a time. They are easy to use and meant to be compatible with a number of systems. Even those with little or no HTML experience can update information, product selections and other important details from time to time.

In general, these packages include things such as shopping cart functions, customer information management and even merchant account management. The more extensive the package, the higher quality of features can be expected. It has been found that a storefront that offers its customers more features and payment options is more likely to draw in and keep customers.

As online shopping deals largely with credit card sales, using a reputable and secure merchant server is a must. Before a purchase is made, a customer needs to feel that his or her credit card information is safe and secure. A storefront offers just that kind of assurance, secured sales and repeat customers.

An ecommerce storefront can come in many flexible templates to complement the product or products being sold. Electronics and video items can take on a fashionable and sleek design, while children's items can opt for a more festive layout. There are a number of eye-catching designs available to create just the right theme for nearly every kind of product.

Just like stores that arrange displays to increase sales, the same concept is in use with storefront software. Using certain designs and themes can actually inspire customers to make larger purchases. Many storefronts also draw customers in by being SEO friendly.

When looking to use this type of program, individuals will find themselves faced with two options. The storefront program can be licensed by a provider for full application or the software can be rented on a monthly basis. Both options force individuals to choose wisely.

For the most part, an individual should consider their level of commitment to their online business. Licensing storefront software can be quite costly, especially for a new business that is in the midst of its start up stages. However, paying on a monthly basis can also add up to quite an expense.
For larger established companies, licensing the software outright can make perfect sense. New or smaller companies are more likely to benefit from renting storefront software on a monthly basis. To help make the decision easier, it is not uncommon for software providers to sometimes offer deals and specials to potential customers.

When opting for a reputable ecommerce storefront provider, individuals should not only check out the number of features available but what kind of tech support is offered as well. Updates should be readily available and most providers assist in setting up merchant accounts. When using this software effectively, it will not take long before an individual notices an increase in both sales and site traffic.

Andy West is a writer for AspDotNetStorefront, a premier ecommerce storefront and shopping cart provider. Visit http://www.aspdotnetstorefront.com/t-s-online-storefront.aspx for you online storefront needs.
------------------ ARTICLE END ------------------

What to Look for in an Online Shopping Cart Service

Andy West offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
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- Please send a copy of the publication, or an email indicating the URL to andik@verticalmeasures.com
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Article Title: What to Look for in an Online Shopping Cart Service
Author: Andy West
Category: E-Commerce, E-Business
Word Count: 902
Keywords: online shopping cart, storefront,
Author's Email Address: andik@verticalmeasures.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

An online shopping cart is a necessity for any successful e-commerce site. Most sites, particularly those of small and mid-size businesses, rely on outside services to host their shopping carts: The software is simply too intricate, and the program's needs too many, for every business to create their own cart from scratch. As the saying goes, there is no need to reinvent the wheel.

There are many different services available, each of which offers several different plans to choose from. Here are a few features to look at when determining whether or not this service is right for your business.

Member sign-In: These days, customers expect some sort of members system where they can sign in, store billing information, and track orders. Customers especially appreciate not having to type their address and credit card information every time, and being able to track their orders helps by making customers feel more secure. Your shopping cart should also offer a password recovery system, so that a customer does not have to start a new account if they happen to forget their password.

Multiple payment options: Not every customer will want to pay the same way, so your service should be sure to offer multiple payment options. For example, you should make sure the system can handle the major credit cards: at least Visa and MasterCard, but you should also consider shopping carts that can process American Express and Discover, as well. Also, don't forget about online payment systems such as PayPal. Many customers like being able to pay without giving out their bank or credit card information.

If your product requires customers to pay in installments for example, monthly or yearly membership renewals, you should look at software that can be set up to handle recurring billing automatically.

Tax and shipping calculation: In order to tell your customer the total cost and provide checkout in real-time, your system will need to be able to accurately calculate the appropriate taxes, as well as shipping and handling charges. A good shopping cart program will allow you to enter several different tax options, depending on the customer's billing address. Also, your service should be able to calculate the shipping charges for the total order, based on either the dollar amount or the actual weight.

Discounts, coupons, and gift certificates: Coupons and discounts are great ways to increase sales, so you will want to make sure your ecommerce storefront software can handle these things. Gift certificates and gift cards can also boost business, so be sure yours has a way to allow customers to redeem them.

Newsletter opt-in: When customers sign up, they are providing you with their personal information. You will want to put that Information to good use. One way is to allow customers to opt in to newsletters and other mailings. Your site should provide a space for customers to indicate whether they want to receive your emails; the most successful approach is to have the box already checked to opt them in, and allow the customer to uncheck the box if the don't want to receive your emails. You may also want to include a subscription management page, where customers can change their personal information and/or mailing preferences as necessary.

Other options: Depending on the nature of your business, there are a number of other features to consider when shopping for ecommerce software. For example, if you sell clothing or items that come in different colors and styles, you will want to provide customers with a way to choose which one they want. Gift wrap is another feature that many customers appreciate: In this case, the online shopping cart allows the customer to check a box indicating that the item is a gift and should be wrapped for an additional fee.

Digital delivery: Digital products, such as eBooks, music, and other computer files, are being sold online more often. However, when a customer is buying an eBook or a song from you, the last thing they want is to have to wait for you to wake up or get home and send the file to them. Instead, you should look for software that also provides digital delivery, whether via automatically generated emails, or an account page that allows customers to immediately download items they have purchased.

Technical support: All of these things are good to have, but perhaps the most important feature is one that serves you, rather than the customer. This service is technical support. Especially when you are first installing the software, you may run into bugs or snags that you need technical advice in order to resolve. Never attempt to install a program yourself without having that tech support number there for backup. Even once you get your shopping cart up and running, having technical support available is always a good thing: If your system goes down for any reason, you will want to get it fixed as quickly as possible so as to minimize the number of customers you lose due to an unresponsive system.

Buying an online shopping cart is a big decision, and should not be taken lightly by any means. Don't forget, you are choosing a service that can make or break your business, so you don't want one that will frustrate or irritate your customers.

Andy West is a writer for AspDotNetStorefront, a premier online shopping cart and ecommerce storefront provider. Visit http://www.aspdotnetstorefront.com/t-s-online-shopping-cart.aspx for you Ecommerce storefront needs.
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Sunday, October 21, 2007

How To Yield a 7% Sales Increase With An Incredibly Easy Redesign

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to karen@modernimage.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How To Yield a 7% Sales Increase With An Incredibly Easy Redesign
Author: Karen Scharf
Category: E-Business, E-Commerce, Web Design
Word Count: 476
Keywords: increase sales, website redesign, split test, web design
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
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I have some very interesting split test results that I think will really surprise you. Here's the story of a major retailer who increased sales over 7% by going against conventional wisdom.

Conventional web design tells us to minimize the number of clicks it takes for your visitor to make a purchase. So Michael was pretty satisfied with his clear, graphical web design. Upon entering the home page, the visitor was met by three big, fat, colorful "buy now" buttons - one for each product - neatly lined up next to each other. Clicking either button took the visitor directly to the check out page. There wasn't a lot of clutter on the page, and the text was very minimal. Michael didn't want to confuse or distract his visitors so he made it as easy as possible: one click was all it took to make a purchase.

But he noticed that lots of visitors abandoned their shopping carts after clicking the buy now button. Obviously something was wrong. Time for a split test...

The original page was kept as-is, a second page was designed as Page B and a third page as Page C.

On Page B, the buy now buttons were lined up vertically instead of horizontally and simple "more information" text links were added underneath each buy now button. Even though the products for sale were "no brainer" commodities, the suspicion was that some visitors still wanted a little more info before making a purchase.

On Page C, the buttons were replaced with text-only links, also aligned vertically, and more complex, text-heavy links were added under the buttons.

Now I will admit, most people who saw design C thought it would never work. It was too cluttered, there wasn't enough white space and there were too many distractions.

Turns out they were wrong. In fact, 40% of visitors clicked the "learn more" links, and Page C resulted in a sales increase of over 7%. I can't exactly explain why the third design was more effective, but it's possible that web users have simply been "trained" to scan down the page looking for text links, rather than scan across looking at graphics (think Google SERPs). And, in these days of banner blindness, maybe the colorful, glaring buy buttons were almost invisible. I can't give you a definite answer, but what ever the reason for its success, this simple redesign is worth a try.

Time to implement: This redesign is incredibly easy since all it involves is text - no need to create any graphics at all. Redesigning the page should take less than half an hour. The time consuming part comes in creating the new product information pages to link to; but hopefully, those will already exist. And, as always, I recommend that you perform a split test before making any changes permanent. Everyone's target market is different.

Karen Scharf publishes Successful Site Secrets, an on-line newsletter that offers insider tips, tricks and techniques for transforming your web site from one that is "good" into one that has your profits soaring through the roof. Get your own free subscription at http://www.SuccessfulSiteSecrets.com
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Wednesday, October 17, 2007

7 Tips To Improve Your Blog Rank

Jeff Casmer offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to support@24hourwealth.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: 7 Tips To Improve Your Blog Rank
Author: Jeff Casmer
Category: Blogging, E-Commerce, Home Business
Word Count: 525
Keywords: improve blog ranking, increase blog traffic, make money blogging
Author's Email Address: support@24hourwealth.com
Article Source: http://www.articlemarketer.com
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Improve blog ranking and marketing is no longer kids stuff. Its beyond the sappy diary entries and angst fueled rants. Its serious business, especially if your goal is to make money blogging for your business. Blog marketing is more powerful than static site marketing mainly because of all the options Web 2.0 offers. Below are some things you can do to take advantage of what web 2.0 has to offer to increase blog traffic, links and engine ranking.

1. Tag youre it!

If you are not tagging your posts, start now. Tags make it easier for people to find your blog post, and video and photos that are related. You can write the most informative blog in your niche but if it can not be found it can not get read. Tag your posts.

2. Get exposed

Do you wonder how some large news and content sites deliver their headlines? Syndicate with RSS. While using the feed that comes with your blog may seem like an ok option, using a custom feed, that specifically separates keyword groups for content you develop frequently, is a far better option. Syndicating with RSS increases your exposure. Pheedpress, available from Content Desk is a great tool for this.

3. Forget me not

Social Bookmarking allows users to save and categorize a personal collection of bookmarks and share them with others. Users may also take bookmarks saved by others and add them to their own collection, as well as to subscribe to the lists of others.

Bookmarking is an easy way to improve blog ranking and get traffic; the more you do it the more youll be noticed. Ideally, your site should be bookmarked somewhere in all the major bookmarking engines. But having your entire site booked in just a few can greatly increase blog traffic.

4. Get involved

Much like the tip above, adding comments is a great way to sprinkle your links around. Note however, your comment must be informative and relate to the original post. Bloggers will grant your trackbacks when your comments are on topic and useful.

5. Digging for treasure

Digg.com and Digg-like sites take stories from users and post them on the site. Users then vote on them and decide which get dugg and which are buried. If you are dugg it can result in a flood of traffic.

6. Get connected

Social networks like Myspace can be found in virtually everywhere corner of the web. They are great places to meet like minded people and above all receive valuable links from.

Article syndication is still one of the most popular ways to get links. Well-written content that serves the reader first then your business will receive rewards. This is the type of content that is read, passed on, and linked to. Writing content gives you links as well as branding you as an authority figure in your niche.

Publishing on a blog platform gives you the opportunity to reach a greater quantity of people faster than a static site. Use the above tips to take full advantage of all the rewards blogging can have on your business and to be able to make money blogging.

Jeff Casmer is an internet marketing consultant and work at home business owner. His "Top Ranked" (http://www.24hourwealth.com/) Earn Money at Home Directory gives you all the information you need to start and prosper with your own Internet Home Based Business.
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The Content Oriented Website - Ecommerce Foundations

Chad Quick offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to submit19@aahh.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: The Content Oriented Website - Ecommerce Foundations
Author: Chad Quick
Category: E-Commerce, Small Business, Strategic Planning
Word Count: 781
Keywords: ezine, email marketing, ecommerce email marketing, list building
Author's Email Address: submit19@aahh.com
Article Source: http://www.articlemarketer.com
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The Three Pillars of Ecommerce Success are traffic-flow, community-building and product stack. Most ecommerce failures are the result of not understanding one of these three pillars -- so I'm going to repeat and explain this list often:

* Pillar 1) Website Traffic Strategy : a steady volume of new visitors interested in your website and products

* Pillar 2) List Building Strategy : a steady stream of new people joining your "interest group" receiving newsletters and autoresponders

* Pillar 3) Products and Services Stack: a growing set of related services and products that you offer to your "interest group" lists

If these pillars are not perfectly clear to you then you'd better read these guides carefully. Most ecommerce failure (or lack of growth) can be easily explained as having a missing or weak pillar. For example, a company with a weak traffic growth strategy will become increasingly dependent on expensive advertising whereas a company with a weak product stack will not be able to tap into pure-profit zones such as upsales,follow-up sales. Likewise, a poor list-building strategy forces the entire business model to be dependent on day-to-day traffic -- ouch!!

The Foundation: a Content Oriented Website

Before we dive into some powerful traffic-building techniques, let's build the foundation with what I'll be calling the "Content Oriented Website" -- or just "COW". The COW is the basic unit of value on the internet -- it feeds the search engines with useful information and acts as the desired destination for people seeking answers. Not every COW needs to be ecommerce-related. You could create a hobby COW about some topic you passionately love.

For example, you could create an informative website about your local church history. You might call that a "sacred COW". Our focus here will be creating an online business -- so really what we're going to be talking about is a "cash COW". Got it?

Ok, I promise to avoid mention of "milking the COW"....

The Ecommerce Cash Cow

Let's try to define our term:

* A "Cash Cow" is a website containing lots of really useful content -- carefully designed to attract a steady flow of visitors and convert them into a permanent customer base.

One big mistake people often make getting started in ecommerce is to think that "coming up with a product" is the hardest part of the game. In fact, having a great product is useless without a customer base. You'll be shocked at how easy it is to come up with useful products to sell once you've developed a successful and useful content-rich website.

Organizing your Content Pasture for Search Engine Grazing

There are many ways to get good traffic online and they all involve giving away something cool and free. Our COW model will use useful free information. For example, if you your company is dedicated to selling home-repair manuals, you need lots of pages of free information about every aspect of home repair. Such content is going to suck visitors in from the search engines.

Note: contrary to what you may have heard, good content will not automagically turn into traffic.

For that, we will need to create lots of totally unique content following a "search-friendly" strategy. Of course, unique is the easy part -- "search friendly", on the other hand, is an absurdly loaded term describing a page which is strategically designed to be loved by search engines.

We're not talking about any shady or unethical practices here. But what we need is to use all important ethical search sweetening tactics to organize our COW site to act -- as much as possible -- as a search-engine magnet. To accomplish this, we'll have to think like search engines and strive for what I call "high topic clarity" or "keyword focused". That is, we must provide the search engine with a consistently clear message about our content.

In other words, think about your content from the perspective of the search engine. For example, just visualize the little googlebot working hard to figure out what the heck your home page is all about (say your company is "Soil Depot, Inc."). The little guy tries real hard but all your web pages keep linking to your home page with the word "home" -- well that's just plain confusing for the poor little googlebot. So have some compassion and instead link to your home page using the phrase "Soil Depot".

"High topic clarity" is all about working with the search engine instead of against it. This is not a slimy trick but simply giving the search engine what it wants. On the other hand, since 99% of websites out there do not provide topic clarity, your ecommerce company will have a distinct advantage!

Chad is a developer for EZinedesigner.com - EZ Email Marketing for Ecommerce!
Learn how our Email Marketing Service can boost your Ecommerce revenue.
http://ezinedesigner.com
http://ezinedesigner.com/qs1-content-oriented-website.html
http://ezinedesigner.com/email-marketing-service.html
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How Your Website Can Attract The Right Clients For Your Practice

Cathy Goodwin offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to cathy@cathygoodwin.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How Your Website Can Attract The Right Clients For Your Practice
Author: Cathy Goodwin
Category: E-Commerce, Site Promotion, Lead Generation
Word Count: 605
Keywords: client attraction,entrepreneurship,website marketing,internet,marketing,copywriting,content
Author's Email Address: cathy@cathygoodwin.com
Article Source: http://www.articlemarketer.com
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If you're a service professional, you need a steady stream of clients -- but not just any clients. Your website needs to attract clients who are right for you - those who fit your working style and contribute to your business growth. The wrong clients will be worse than no clients: they cause misery and might even lead to financial losses. So your website needs to target your ideal clients and begin to establish a connection with them.

As a service professional, you can use content proactively to create connections with clients. The way you write copy, choose articles and organize ideas will influence readers in powerful ways.

Here are 3 tips to help your website develop a strong connection with clients who belong in your practice.

(1) Attract like-minded clients with an upbeat, edgy style.

Are you offering a service? You will need to work with clients who will enjoy the way you think, talk and act. Will they enjoy your off-beat sense of humor? Will they be offended by your references to body parts?

Might as well find out now. If readers are offended, would you want them as clients?

While your home page and sales letters do not need to reflect your personality, your ezine, articles and "About" page should hold some clues. As you get comfortable with your market, you can use a comfortable style even when you are selling.

Recently I sent my ezine readers an edgy message, "Get Ready for the Invasion of the Tire-Kickers," promoting a new teleclass. Sure enough, a few readers left the list, but even more sent appreciative notes.

(2) Use website copy to screen clients so you attract those you share your value system.

Okay, I will be honest. I love appointments. I hate drop-in anything.

I am not spatially organized. I work surrounded by mysterious piles of paper and my decorating scheme is Martha Stewart's worst nightmare.

But temporally I tend to work with little square boxes. If we have a 3 PM appointment, and you call me at the last minute to ask, "Can I call at 4 instead," I won't be a happy camper. So it's important for me to share these values when a client wants to work with me.

You may choose to keep your "services" page positive and welcoming to all, rather than scare away prospects with negative warnings.

But you can create web site copy, autoresponders and customized flyers to clarify your policies before investing huge amounts of time in a new client.

(3) Guide your readers to make informed choices so they'll use time and money productively.

Increasingly we are seeing sales pages that come with a warning, "This product is not for everybody."

For example, I sell an information product to help marketers stand out from the clutter and earn money by writing online book reviews. You won't get paid by the online bookstore. But you can choose books and reviewing styles to attract clients and buyers.

Of course, this method isn't for everyone. You have to enjoy reading and writing. You must be self-motivated.

Marketers who offer coaching programs increasingly say, "Don't offer to sign up if you are a whiner or complainer." They are not kidding.

Few of us will hold up our hands and say, "Sure, I am a whiner. I guess I don't belong in that program."

But this statement creates expectations. When clients feel tempted to whine (and we all are, every so often) they will ll stop. Or you can (tactfully) ask permission to say, "Stop, please!"

And hopefully you are delivering what you promised. Now you're building a practice and getting profits - not just presence - from your website.

Download 2 Free Reports: 10 Tips to Sell Your Ebook on The Internet and 7 Secrets of Websites That *Really* Attract Clients at http://www.copy-cat-copywriting.com
From Cathy Goodwin, content strategist and copywriter. Transform your website from Internet Presence to Internet Profit Center.
------------------ ARTICLE END ------------------

Internet Millionaires Use this 3 Block Internet Home Business Formula to Attract Millions

Murtuza Abbas offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to murtuza@7daystoearn.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Internet Millionaires Use this 3 Block Internet Home Business Formula to Attract Millions
Author: Murtuza Abbas
Category: Internet Marketing, E-Commerce, E-Business
Word Count: 399
Keywords: internet home business,internet business,how to start an internet business,home business
Author's Email Address: murtuza@7daystoearn.com
Article Source: http://www.articlemarketer.com
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Planning to become an internet millionaire?

Do you want to know how these million dollar guys make BIG money?

Do you want to know the exact 3 steps that they use in their internet home business to rake in thousands upon thousands of dollars out of thin air?

If you answered yes to any of these questions you have come to the right place.

Here's what they do...

1. They develop a virtual real estate.

2. They think BIG and then do it.

3. They talk to their customers and ask for money.

Lets get into details...

1. They develop a virtual real estate.

Do you have a real estate such as a bunglow, car, etc?

If you have these properties you consider yourself to be rich.

You can do this same thing using internet, by having your own virtual real estate.

The very first thing they do is book a domain name.

Then they focus in creating valuable content rich websites that provides value to visitors.

If they create a website that has thousands of pages with keyword rich content, this drives hundreds and thousands of visitors to their site from search engines.

Such type of high traffic site has value and is considered as a virtual real estate where they can place ads and make money from their own products or services, affiliate products or advertising programs such as adsense.

The next thing they do is think BIG, very BIG.

2. They think BIG and then do it.

They focus in creating their own products and services.

Once they make their product sell and successful, they don't stop. They keep creating quality products and services and keep moving new products in the market and sell them as backend products.

In a short span of time they have a network of products making them money on autopilot.

3. They talk to their customers and ask for money.

They focus on building database of leads or subscribers or prospective customers on the way.

Then they develop relationship with their subscribers by sending them quality content, reports, ebooks and information that provides value to their subscribers.

Then they focus on making money by sending them offers on regular basis. They sell them something and ASK for money. This is how they make BIG money.

Using this 3 block internet home business formula they rake in millions of dollars every single year. We all feel that they have some money making secret but all they follow is a perfect formula that attracts millions out of thin air.

Do you want to learn how I do it? Watch this 'FREE Video' and discover how I recently made $20,343 with my website...

http://www.7DaysToEarn.com/internet-home-business/Free-Pack.html

Murtuza Abbas has written 153 articles where he shows you how to start an internet business.
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Tuesday, October 16, 2007

How To Place A Secure Order When Online Shopping

Joseph Jordan offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to joseph.mouafo@gmail.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How To Place A Secure Order When Online Shopping
Author: Joseph Jordan
Category: Online Shopping, E-Commerce, Cyber Law
Word Count: 697
Keywords: online shopping,secure order online,online retailer,Customer Service
Author's Email Address: joseph.mouafo@gmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Online shoppers have a variety of options available to them for placing an order. Online shopping is already rather convenient for a number of reasons including convenience and the ability to shop for items from retailers around the world. The ability to place orders in a variety of different ways makes online shopping eve more desirable for some consumers.

This article will discuss some of the options available for placing an order when online shopping including using the website to place the order, calling customer service to place the order and faxing or mailing orders.

Placing Orders through the Website.
One of the most popular options for placing orders when online shopping is to place the orders directly through the online retailer's website. In most cases online retailers offer the ability to add items to a virtual shopping cart while browsing through the available items offered for sale. After the consumer is done shopping he can review the contents of his shopping cart and add, subtract or modify the contents of the shopping cart as necessary before proceeding to the checkout process of the online shopping experience.

During the checkout process the consumer provides information such as credit card information and billing address as well as the address to which the consumer would like the items shipped. The online shopper can choose to have the item shipped to himself or to others. Although shopping online is generally considered to be safe, consumers should verify the website is being made through a secure server which will protect sensitive information. One way to do this is to look at the website address. Secure websites start with https:// while websites which are not secure don't start with https

Calling Customer Service to Place an Order.
Online shoppers may browse for items online but may decide to purchase items by calling a customer service representative instead of placing the order online. Customers may choose this option for a number of different reasons. Some online retailers may not have an option for completing the purchase online or these features may not be functioning correctly and in these cases the shopper will likely place the order over the phone. However, there are situations in which a consumer may opt to call customer service to place the order even when it is possible to do so online.

This may include situations in which the order is particularly complex or situations in which the consumer has questions he would like answered before placing an order. Online shoppers who make a purchase this way should have all of the necessary information available before contacting customer service. This information includes the product number, billing information and shipping information.

Faxing or Mailing Orders

Online shoppers can also place orders by faxing or mailing the order to the online retailer. The consumer may browse for items online and even print the order form from the online retailer's website. Although this is not the most common method of online shopping there are some consumers who still use this method. One of the examples to using this method is the ability to pay for an order with a check instead of a credit card. A credit card will likely be required for orders placed online or with a customer service representative.

Customers who fax or mail an order form may have the option of using a credit card to pay for the order but may also have the option of using a check as well. This is ideal for online shoppers who either do not have a credit card or do not want to charge items to a credit card. Although there are some advantages to this method of placing an order from an online retailer there is one major disadvantage to this method.

This disadvantage is the order may take longer to process than it would through other methods. When a customer places an order through a website or on the phone the order is typically processed instantly. However, when the consumer mails the order form it may take a few days to arrive and then may require extra time for processing. Even orders which are faxed in may not be processed immediately despite arriving quickly.

Joseph Jordan. Professional Internet Marketer. http://www.multiplemarketplace.com; Over 30,000 Digital Products Online. Instant Download! Ebooks, Softwares, Scripts, Movies, Musics, Videos, and more 100% Secure!
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5 Reasons Why Blogging is the New Internet Marketing Tool

Johanna Piittala offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to lady.nightwish@gmail.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: 5 Reasons Why Blogging is the New Internet Marketing Tool
Author: Johanna Piittala
Category: Blogging, Internet Marketing, E-Commerce
Word Count: 762
Keywords: blog,blogging,internet marketing,affiliate marketing,SEO,free,search engine optimization,
Author's Email Address: lady.nightwish@gmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Blogging is a concept that started in late 90s. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one's opinion on the said page. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. As it continues to move forward, online advertising has tapped into the blog's potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.

1.Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary: an average adult can read and type, or at least click a mouse. It's like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn't?) then you can blog and advertise.

2. Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.

3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.

4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.

5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:

-By using your e-mail. Today, blogging is overcoming the e-mail's popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

-By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blogsite. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer.

-By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

-By joining a blog network. A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.

-By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.

Give your business a boost by effectively using blogging as an Internet marketing tool.

Johanna Piittala got scammed several times and now wants to help others not to make the same mistakes. http://financialfreedom4all.typepad.com/
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Successful Website Marketing By Breaking The Copywriting Rules

Cathy Goodwin offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: Successful Website Marketing By Breaking The Copywriting Rules
Author: Cathy Goodwin
Category: E-Commerce, Converting Traffic, Lead Generation
Word Count: 490
Keywords: copywriting,website marketing,traffic,content strategy,internet marketing, attracting clients
Author's Email Address: cathy@cathygoodwin.com
Article Source: http://www.articlemarketer.com
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I've always been someone who colored outside the line. Probably you have too. Internet business owners tend to attract fellow rule breakers, mavericks and rebels.

So I'm fascinated by websites that seem to break all the rules of copy - and their owners are doing just fine, thank you very much. They are attracting targeted traffic. They have great conversion rates. Most important, they're financially successful.

They come from diverse fields. I'm familiar with rule-breaking websites from a life coach, a marketing consultant and even a copywriter.

The first rule of website copywriting is, "Never begin your opening with a welcome message."

After all, I tell my own clients, your readers know they're welcome. You bought a domain name and paid for hosting. You may be paying for services to attract more traffic. Of course your visitors are welcome!

The second rule is, "Focus on your target audience, not yourself."

And copywriters encourage their clients to include bullets, photos and calls to action.

These websites break the rules. They open with "Welcome!" No bullets. No sales pitch. No "you" statements. No friendly smiling photo on the home page. The copy is all about them. Not a benefit in site...er, sight.

And they're successful.

How do they get away with it?

(1) They know their markets.

Their clients have very specific needs when they're choosing a resource. Therefore, their website content immediately answers their clients' top-of-mind questions.

(2) They sound friendly and authentic.

Clients feel they're getting to know the person behind the website. And in some markets, clients hire a resource based on liking and identification. Some of my career clients told mem directly, "I hired you because I like the picture of your dog."

(3) They market offline and/or they've been around awhile. So they're not exactly new to their readers. They're re-connecting, not establishing a first-time relaetionship.

Ultimately, though, the killer difference (a phrase you'd never find on those sites) is simpler. They have mind-blowing testimonials. Real, identifiable people have said, "I hired these services. I got amazing, tangible results. X transformed my health, wealth, life and/or business. Here are my numbers."

So what can we learn from these rule-breaking websites?

(1) Begin collecting testimonials. It takes awhile to create results and attract the names and claims that will rock your visitors.

(2) Test 2 or 3 versions of your website. Try a simple "this is just me" version - but go head-to-head with a more benefit-oriented style. My own tests always surprise me.

(3) Discover what your unique audience wants to know first when they choose a service professional in your unique field.

(4) Recognize that you can come across as sincere and authentic in a website or sales letter - even if somebody else writes your copy.

(5) Never underestimate the power of the "plain brown wrapper" effect. Sometimes simplicity comes across as effective.

As usual, it's a judgment call, fine-tuned through testing. Then again, that's the story of all copy.

Download 2 Free Reports: 10 Tips to Sell Your Ebook on The Internet and 7 Secrets of Websites That *Really* Attract Clients at http://www.copy-cat-copywriting.com
From Cathy Goodwin, content strategist and copywriter. Transform your website from Internet Presence to Internet Profit Center.
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Monday, October 15, 2007

The Power of the Wellness Media Store

Zach Thompson offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: The Power of the Wellness Media Store
Author: Zach Thompson
Category: Network Marketing, E-Commerce
Word Count: 517
Keywords: Business,network marketing,wellness media store
Author's Email Address: zcthompson@earthlink.net
Article Source: http://www.articlemarketer.com
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You can find a great deal of power in a wellness media store. What exactly is it? It is an ecommerce site on the internet where you sell all kinds of items. Operating a wellness store can generate a very steady passive income.

First, let's look at what a passive income really is for you. When you set up an event that will provide money without hardly work on your part is a passive income. You do all the initial work and then almost sit back and let the money come to you.

One powerful way to make a steady passive income is by operating an ecommerce wellness media store. Your primary goal will be to sell electronic media such as videos, DVDs, and electronic books that are wellness related. These are then delivered to the customers.
Do you realize thousands upon thousands of wellness media is available at your fingertips? You can find hundreds of electronic books that will give you resell rights or even be given away free for you to sell in your wellness store.

Once you have set up your ecommerce store, you will be able to sit back and watch the money virtually roll in. You can have your wellness media store set up so that when a customer pays for an item, they will automatically go to a web page to download the product. Without any direct work on your part, the customer pays for the electronic product and they download the product. If you were asleep when they shopped, you still get your money and they still get their item. What could be easier than that?

You will want to have a programmer set you up for your own very unique ecommerce wellness store. People that use the standard packages that are scattered all over the internet become lost in the crowd. You want a site that is different and what people will remember.
To keep the passive income generating and flowing, it will be important for you to network market with other people that are in complimentary businesses and organizations. You do not want to market too heavily to your competitors. Try to find a balance between the two.

Let's say that your wellness store has a great deal of content about fitness equipment. You will want to network with other people in the fitness industry and people that sell fitness equipment. They might even help advertise your products in exchange for helping them as well. It becomes a win-win situation for both of you.

More than likely you will be networking with people from several areas of the wellness industry. Electronic media compliments are great with the wellness industry niche markets. It will be important to hook up with some of these people.

Yes, you will find that you will make a steady flow of passive income from your wellness media store. However, you want people to find the store and others to learn about your media products. You cannot sit back and completely do nothing. If you build it, they will come will know it is there in the first place.

Zach Thompson is a Glyconutrients Representative. His clients range from actresses to pro athletes. You can get a free Glyconutrients consultation by visiting http://www.nutritionalreview.com/Mannatech-Ambrotose.php.
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Sunday, October 14, 2007

Are You Leaving Money On The Table With Your Upsells?

Karen Scharf offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Please send a copy of the publication, or an email indicating the URL to karen@modernimage.com
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-----------
Article Title: Are You Leaving Money On The Table With Your Upsells?
Author: Karen Scharf
Category: E-Commerce, E-Business, Web Design
Word Count: 402
Keywords: upsell, split test, website design, shopping cart
Author's Email Address: karen@modernimage.com
Article Source: http://www.articlemarketer.com
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You might be surprised to learn the results of a recent split test I designed to analyze a client's upsell capabilities. I know I myself was extremely surprised!

I have always advised my clients on the importance of upselling, and, as a marketing student, I was indoctrinated with the common practice of gradually working new customers up the price ladder. Obviously then, it would be a normal procedure that the price of upsells be only slightly higher than the original item being purchased.

So, when I originally designed my client's upsell page, we offered the "next best" item, based on price. The page performed OK, and results were the run-of-the-mill, industry standard.

But, after discussing a few ideas to increase this client's revenues, I decided to try a little experiment. I ran an A/B/C split test on the upsell page, using the original page as my control, Page A. The design for Page B included a vertical list of several items offered as an upsell: the item on the original Page A, three additional, higher priced items, and, at the bottom of the list was a one-time-offer Bonanza Box of all four items offered at a discount. Page C included the exact items listed on Page B, except this time the list was reversed, so the Bonanza Box appeared at the top of the list.

I will admit, at first I was a bit nervous. I thought we might insult his customers who randomly landed on one of our new pages. Or perhaps we would turn them off by appearing too pushy, too salesy. But, I was amazed to discover that Page C, which offered the highest priced item at the top of the page, actually increased revenue by over 29%.

There is a lesson to be learned here: don't be afraid to offer a bundle or a premium product as your upsell. There's an excellent chance that you will increase your revenues! But, of course, be sure you test, test and test some more to guarantee the best results from your target market.

Time to implement: Anytime you split test entire pages, you should expect quite a project. First, you must design the concept, then create the separate pages, add product options to your shopping cart, upload everything into your testing software - you're looking at a full day's work to get everything perfect. But, for a 29% increase in revenue, I'll bet it's worth it.

Karen Scharf helps small business owners attract and retain more clients. Karen offers coaching programs and a Marketing Makeover to turn your ineffective advertising into a profit-pulling system. She also accepts full service assignments. Check out her FREE reports at http://www.ModernImage.com.
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Friday, October 12, 2007

Generating Passive Income Opportunities with Easy Web Site Submission

Cliff Posey offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Please send a copy of the publication, or an email indicating the URL to crpmarketing@sbcglobal.net
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Generating Passive Income Opportunities with Easy Web Site Submission
Author: Cliff Posey
Category: E-Commerce, E-Business, Web Development
Word Count: 416
Keywords: easy web site submission, passive income opportunities, manual web site submission
Author's Email Address: crpmarketing@sbcglobal.net
Article Source: http://www.articlemarketer.com
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Easy web site submission can be defined as manual or strategic submission. Both techniques generate passive income opportunities.

These are really the best kind of income opportunities because they do not require a lot of work, time, or overhead. Some examples that you may be familiar with include affiliate programs, e-books, and now, easy web site submission.

How to Create Passive Income Opportunities By Submitting Manually

As noted previously, there are two basic easy web site submission techniques. The first, and the most reliable in regards to generating passive income, is manual submission.

This is when you manually submit to search engines like Google or Yahoo. You can also use this technique to get links on other sites that are similar to yours. Both search engines and other sites often have convenient forms to keep submission as simple as possible.

How to Create Passive Income By Submitting Strategicly

Another technique is strategic submission. This allows you to generate the same passive income opportunities that can be obtained through submitting manually. There is one big difference between though: with strategic submission, you hire a service to submit your web site to various outlets. The cost for this easy technique varies. If you are truly looking for passive income opportunities, you should consider these options.

Is This Really Necessary?

There is some debate as to whether submissions are really necessary. Many search engines, like Google and Yahoo, claim to use crawlers that recognize sites regardless of whether or not a manual web site submission or another form of easy web site submission has taken place. Still, it is advisable to use at least one of these submission techniques to generate passive income opportunities. These also ensure that your site has not been accidentally excluded.

Manual submission is typically advisable if you are a new site or if you want to get listed in certain directories (the latter of which provides wonderful passive income opportunities). This will allow you to get your site listed on the directories that are most conducive to your business. It also ensures that the job gets done to your satisfaction.

In Conclusion

If you want to monetize your web site, amplify your chances of ranking high on search engines, and generate passive income opportunities by getting listed in all of the most important places, you should look into strategic submission or manual web site submission. Neither one will take a great deal of time, but both will help you bring in traffic and meet your financial goals.

Cliff Posey, owner of CRP Marketing, owns and operates http://webbusinesstoolsonline.com. Cliff Posey has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses.
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Site Rubix Website Builder: Virtual World Reloaded And Revolutionized

Saleem Rana offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: Site Rubix Website Builder: Virtual World Reloaded And Revolutionized
Author: Saleem Rana
Category: E-Commerce, Internet Marketing, E-Commerce
Word Count: 545
Keywords: site rubix website builder
Author's Email Address: publisher@theempoweredsoul.com
Article Source: http://www.articlemarketer.com
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Ever wanted to join the virtual world of website owners but didn't know how? With Site Rubix Website Builder, you can soon join the party.

The Internet is the new platform for a new century, a virtual reality soapbox for anyone with an e-commercial dream who wants to live in a virtual
marketplace that hums with life around the clock. Do you want to enter a world that never sleeps and where money and goods change hands with
minimal effort and maximum ease?

Until now, the price of admission was HTML, a coded language that weaved a website into a three dimensional splash much richer in design and presentation than any catalog could ever hope to be.

Those who knew it could build a website in any way they chose, fashioning a unique brand image for all the world to see; those who did not, or could not afford to buy the services of those who were prepared to labor on it for them, were forced to be mere spectators.

This article you're reading right now, for example, exists not only as words spun in the English language but also as HTML spun into a website page. Because it is on the Internet anyone can read it at any time from anywhere in the world. That, in a nutshell, is the power of a website. That is a global presence you're missing out on if you don't have one yet.

With Site Rubix Website Builder, you don't have to know a single code of HTML. All you need to know is how to point-and-click. The laborious HTML code still exists but it is all automatically created behind the scenes. It has become that easy. That drag-and-drop simple.

There is still more to this revolution. Besides now having the ability to design a site of your own, you can now do it quickly, in five minutes! And still more, too: namely, you also don't have to know FTP protocols to get it published and live for all the world to see.

Site Rubix Website builder is scheduled to be released on October 9, 2007. It will be as easy to use as editing a letter on your favorite word processor. All you really do is add your own content, customize your own layout, drop your own images, and link your own pages.

Instead of worrying about how to catch up with technology, Site Rubix website builder frees you up to unfold your wildest imaginings and boldly share your passions, whether it is an e-book that liberates your dream of being a published writer, a photograph of your favorite places, people, and pets, or an impassioned plea to stop the plight of the decimation of the Amazon rainforests.

Just think, right now, somebody could be logging on a thousand miles away from you to surf the internet to find out what YOU have to say. On your website, complete with text, images, audio and video presentations, you can certainly speak your mind and express your reality without a worry in the world how the technology behind these digital marvels works. All this will be made possible with Site Rubix Website Builder. Prepare for a virtual phenomena!

Saleem Rana would love to share his inspiring ideas with you.Stay abreast of the latest news about the release on this blog: http://site-rubix-builder.blogspot.com/
------------------ ARTICLE END ------------------

How to Stage a Viral Marketing Campaign That Works

Cliff Posey offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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PUBLICATION GUIDELINES
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- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- Please send a copy of the publication, or an email indicating the URL to crpmarketing@sbcglobal.net
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: How to Stage a Viral Marketing Campaign That Works
Author: Cliff Posey
Category: Viral Marketing, E-Commerce, Web Development
Word Count: 430
Keywords: free ebooks, targeted traffic, viral marketing
Author's Email Address: crpmarketing@sbcglobal.net
Article Source: http://www.articlemarketer.com
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There are all sorts of ways to initiate a viral marketing campaign that brings targeted traffic straight to you, but one of the best is through the use of free ebooks.

A viral marketing ebook is something that can be distributed to numerous people with relative ease. With each new person that receives one of your free ebooks, you gain an opportunity to make a profit from your products and services or from an affiliate's products or services.

There are three major components that are necessary to creating a viral marketing campaign that works:

Wide Distribution
There are many ebook writers who charge for their creation. It's common practice. But the fact is, charging for ebooks is not the best way to achieve wide distribution. People love items that are free or discounted. By offering free ebooks, you ensure a wide distribution for your campaign. If you allow the books to be redistributed or rebranded, you practically guarantee more targeted traffic, and in turn, more profit for you.

Quality Content
The quality of your free ebooks is important. Readers aren't impressed with spelling and grammar errors. In fact, such problems may cause the reader to stop reading altogether, or worse, create distrust in the products and services that are mentioned. If the ebook isn't professional, your targeted traffic won't take you seriously.

In addition to avoiding content errors, you will also want to make sure that any affiliate links that are featured within the free ebooks are somehow relevant to the content and title of the ebooks. For example, you don't want to be discussing a subject like dog walking and then thrown in a random link for a domain registration services. It is much better to weave the affiliate link into your writing so that its appearance seems natural. Readers will respond to this much faster than they would to a high pressured and sloppy sales technique.

Maximum Return
If you want to make sure that you get the maximum return possible on your viral marketing campaign, you will need to get the rebranding balance just right in your free ebooks. The best way to do this is by making sure that the links are for your own products or for products that you have resale rights to. You can also use links that are for 2-tier affiliate programs, ensuring that you collect the second tier commission when a rebrander makes a sale.

When done properly, using a viral marketing campaign that centers around free ebooks can bring you the targeted traffic you need. You will make profit time and time again, with very little effort on your part.

Cliff Posey, owner of CRP Marketing, owns and operates http://webbusinesstoolsonline.com. Cliff Posey has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses.
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What Affiliate Marketing Mentors to Follow and Why?

Johanna Piittala offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to lady.nightwish@gmail.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: What Affiliate Marketing Mentors to Follow and Why?
Author: Johanna Piittala
Category: Affiliate Programs, Internet Marketing, E-Commerce
Word Count: 902
Keywords: affiliate marketing,online marketing,how to,internet marketing
Author's Email Address: lady.nightwish@gmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Affiliate marketing has been in the Internet industry for quite sometime now and it is among the most popular tools used by many online entrepreneurs today. It is a great option for those who want to put up an online business quickly and cheaply. However, there is still a large number of the population who knows a little or even nothing about it. And most of the people who have just discovered this business usually assume that they can easily make big bucks out of it. Well, they're definitely wrong.

To be successful in affiliate marketing business is not an easy task and it will never happen overnight. It's just like an on going assignment where you need to find out and try various advertising strategies and tactics. This may even require you to sign-up with numerous affiliate programs just to determine which merchants performs well.

Another misconception, that affiliates have about this kind of business, is that they expect to gain more if they place about 20 affiliated banners on just one niche. Well it will not really work the way you think it would because once your site is flooded with too many banners, it will look like a link farm and visitors won't be interested and won't even bother clicking on any of those banners. So if you really want to promote several affiliate programs in your website, make sure that they jive with the theme and topic of the rest of the content on your niche. Bear in mind that three or four affiliated links in your site are enough, depending on the size of the web page.

There are also some who think that if they add affiliate materials to their site, they can receive sales right away. Maybe they just don't know that affiliate marketing is all about advertising. If there's no traffic coming to your site, how can you expect to get any sales? Remember that the more you advertise your affiliate link or the site where the affiliate links are placed, the more clickthru's these links are likely to receive.

If you want to be involved or you've already joined an affiliate program, but you have the above misconceptions regarding affiliate marketing, then, you might need a mentor to help you figure out where to start and what to do in order to succeed.

In the dictionary, the word mentor is defined as a wise and trusted teacher or counselor. Usually, these persons are experts in the field they are into. They can give expert advice and guidance as well as supervision to another person. So when we say affiliate marketing mentors, they are experienced counselors that have made affiliate marketing their specialty. Affiliate marketing mentors can be those persons that have already been successful in affiliate marketing and are always willing to share their experience-based knowledge from the viewpoint of both the affiliates and the web merchants. And that's the reason why we come up with this page. It is aimed to give you the stuffs that affiliate mentors should possess and follow and why do they need these things.

Of course, it is good for an affiliate marketing mentor to know and apply some theories and generalities regarding your business but there's nothing more helpful and effective than telling the client what works today and what are the things that could probably work in the future and if the trend changes. As a mentor, you should be one of the sources of knowledge for your client and the first one to teach them on how to generate more affiliate income. You too, need to be knowledgeable and equipped with the keys to success for affiliate marketers as well as for merchants. And you should guide your clients as they try to do the things that can help boost their profit because once they do well in that business, it can be counted as one of your great achievements. This also makes you a successful mentor.

There are some articles on affiliate marketing that says, in order to be triumphant in affiliate marketing business, you need to encompass and develop these traits: persistence, patience and thirst for knowledge. And as a mentor, it is your job to help your clients take in these traits within themselves. Once they've already developed the abovementioned character, it'll be very easy for you to explain to them that attaining success in affiliate marketing requires sweat, blood and of course, hefty time commitment. These traits will also teach them not to give up.

Moreover, before you train your client to be proficient in search engine optimization, link exchanges, email marketing, newsletter marketing, reciprocal exchanges and advertising in forums, you should first become expert on these fields. They will surely find it hard to learn these things alone and without supervision from the one who knows best. So make sure that you are knowledgeable on these things before you accept any invitation to be a mentor. Yes, being a mentor is way harder than succeeding in affiliate marketing but this task is very rewarding especially if your client become victorious. The failure of your client is your failure too so you must do your very best to be able to bring your client on the road to success. Again, it is never an easy task and there's nothing you can do about it. After all, that's what affiliate marketing mentors are for.

Johanna Piittala got scammed several times and now wants to help others not to make the same mistakes. http://financialfreedom4all.typepad.com/
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Site Rubix Site Builder: 12 Good Reasons Why You Can Have A Professional Website In Minutes

Saleem Rana offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Site Rubix Site Builder: 12 Good Reasons Why You Can Have A Professional Website In Minutes
Author: Saleem Rana
Category: E-Commerce, Internet Marketing, Web Development
Word Count: 637
Keywords: site rubix site builder
Author's Email Address: publisher@theempoweredsoul.com
Article Source: http://www.articlemarketer.com
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Can Site Rubix Site Builder help you finally create a web presence?

Today when someone asks you for your business card, they almost expect to see a URL under your name, address, and contact information. It's become the professional way of doing business, of showing your marketing is up to speed in a changing world.

Yet while its a definite business asset to have a website that clearly explains how your business can benefit your prospect, it's the kiss of death for your URL to lead them to a cheesy, amateurish website, with gaudy colors, hard-to-read text, vague navigation clues, and unbalanced frames that skewer the page. Rather than portraying your business as a worthy establishment, it will frighten away your prospect, regardless of how wonderful your product or service may actually be.

If you don't have your own business yet, you may be sitting at home, surfing the internet and reading stories of how people are making a small fortune from their websites.

Either way, whether you desire to boost the income of your offline business or create an online business where you can work from home, a professional-looking website is essential for success.

However, its not easy to put up a professional looking website. You can always hire a designer if you're an established business with a good margin of profits, but this can be a challenge if your business is just starting out and your funds are low.
Another answer, of course, is that you can learn how to be a web geek, and learn either HTML or how to use HTML editors.

Site Rubix Site Builder was developed by two Canadian entrepreneurs over a year at the cost of $100, 000 to solve the problem of developing a professional-looking website when you're low on skills and cash.

Using this website builder, now anyone can build a professional looking website.

Here are 12 good reasons why Site Rubix may be your best answer:

1. You can build a professional looking website in less than 5 minutes

2. You can build a site with absolutely no HTML skills

3. You can drag & drop your site to look how you want it

4. You can pump out huge campaigns in a fraction of the time it would have taken through a traditional website builder

5. You can send your website files to your web host right within Site Rubix. This means you can instantly make your websites Go Live without having to download FTP programs or other software.

6. You can focus your attention on marketing and building your business rather than trudging through the process of learning HTML code

7. You can get paid to develop professional looking websites for other people

8. You can duplicate existing pages and full sites with a click of the button

9. You can add video, images, instant screenshots, or content in seconds

10. You can customize your site in terms of banners and images and let the system worry about resizing, rendering, and making things look great!

11. You can upload your own images and banners so that you can reuse them on many different sites. Site Rubix allows you to view, organize and manage your media in a very well laid out interface.. and it looks great too!

12. You can Goodbye Photoshop, Snagit, and other screenshot programs. Site Rubix allows you to instantly grab a screenshot of any website with the click of a button in less than a second, add it to your media page, and use the screenshot over and over again!

Site Rubix Site Builder will be released on October 9, 2007. You can stay updated here: http://site-rubix-check.blogspot.com/

Saleem Rana would love to share his inspiring ideas with you. Site Rubix Site Builder will be released on October 9, 2007. You can stay updated here: http://site-rubix-check.blogspot.com/
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Selling Nothing Of Your Own

Ryan Moran offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Selling Nothing Of Your Own
Author: Ryan Moran
Category: E-Business, E-Commerce
Word Count: 428
Keywords: dropshipping, make money selling on ebay, ebay selling, dropshipping free, dropship tips
Author's Email Address: articles@ryansreview.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

The push of many work from home programs is the idea that an individual can sell products that he or she does not own, and the promise is that they can make a profit doing this. This idea seems to defy human logic, as one questions how a profit can be generated when there is nothing to sell.

In most cases, the idea that one can sell things that are not personally owned is an allusion to affiliate marketing, the process of selling products that other people own and earning commissions from the product owner. In this process, the sale is generated by the affiliate, and the merchant takes it from there. When the sale is completed, the affiliate earns a commission.

Many people make money doing this, as it is a very good business model if one is able to perfect the strategies involved. However, there is another way to make money selling nothing of your own, and it includes the process of drop shipping.

Drop shipping, which existed long before the internet, breathed a new type of life once eBay and the internet turned e-commerce on its head. Drop shipping is simply the process of selling a product that is owned by someone else at an inflated price. For example, if an individual is able to find products at a wholesale price, he or she can place it on eBay or their own store and sell it at a premium. In the process, one can avoid having to own anything, and the shipping is taken care of by the company that manufactures the company.

While this process is similar to affiliate marketing, it differs in the fact that the product actually passes through the hands of the individual. Furthermore, affiliate marketing is often applied in the digital product industry, while drop shipping can only be done with physical products. And, while the product does pass through the hands of the individual, it does not do so physically. Because the manufacturer handles the shipping, the middleman does not need to package the item, ship it, or store it anywhere. Instead, he or she simply completes the order and earns the profit that is taken on the sale of the item.

This type of a business model is very simple, easy to understand, and repeatable. For these reasons, people flock to study this strategy to see if they can make money by implementing it. While not everyone finds it to be a profitable venture, many in fact are able to generate solid income streams from drop shipping.

To learn more about the strategy of drop shipping, read the Drop Shipping Crash Course at http://www.RyansReview.com/dropship-tips.php.
------------------ ARTICLE END ------------------

Are You Using An Ad Tracking Software?

Tom Williamsen offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: Are You Using An Ad Tracking Software?
Author: Tom Williamsen
Category: E-Commerce
Word Count: 500
Keywords: ad tracking, ad tracker, tracking and testing, tracker, campaign tracking
Author's Email Address: info@tbitdesign.com
Article Source: http://www.articlemarketer.com
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Running a business can be extremely time consuming. And, most business owners would love to find innovative products that can help them to save time and money. When most people think about saving money during the course of running a business, sometimes they tend to forget that by saving time, they are actually saving money.

If they utilize different pieces of software to help keep their business running smoothly, then they will be freeing up their employees to be able to do something else for the business such as creating sales.

One piece of software that has come in very handy for a lot of business owners would be the use of some ad tracking software. The functions that this software is able to do will outstand any business owner, and will make them ask the question as to why they didn't invest in some ad tracking software sooner.

Not only will this software be able to help you keep track and manage every part of you advertising campaign, but because some of the functions would be currently done by employees it will also enable you to free up valuable man-hours and utilize these hours in a more effective and efficient way.

When getting involved with some Internet marketing, there are a few things that you must keep in mind to be successful. The potential to gain a massive traffic base from the Internet is great, but if you're using the wrong methods when doing your advertising, you could be potentially hurting your business instead of helping it.

This is where ad-tracking software would come in and show it's true colors. With this type of software you will be able to discover what ad campaigns are working for you and which ones are not. You can then make the decision to drop the ones that aren't working and concentrate on the ones that are.

There are several methods that a person could use when contemplating trying out Internet marketing. They could choose to go with banner ads, e-mail ads, forum posting, professional writers, ghostwriters or paid blog posts.

And all these different programs come with a different price tag, it is imperative for the business owner to know which ad campaigns are working the most effectively to drive in extra traffic and which ones are not. With this information in hand, the business owner can then decide on a professional level in which direction to choose.

Whether or not you have a great product or service makes no difference if you can't seem to attract the customers to come to your site to view the products and services.

So this is why it is so important for you to find out accurate information concerning your advertising methods. The other thing that you really must keep in mind, is that you should always be constantly comparing and checking your advertising stats to ensure the advertising method that is working for you today will continue to work for you tomorrow.

Tom Williamsen is an affiliate marketer and Ad Tracking Expert. Find out more about his program here: http://www.adtrackzgold.com
------------------ ARTICLE END ------------------

Choosing the Right Ad Tracker for your Business

Tom Williamsen offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: Choosing the Right Ad Tracker for your Business
Author: Tom Williamsen
Category: E-Commerce
Word Count: 501
Keywords: ad tracking software, ad tracking, adtrackz, ad trackz, ad tracker, adtracker
Author's Email Address: info@tbitdesign.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Running a business whether it is a smaller home based business or a large corporation that has hundreds of employees can be extremely time consuming. Any business owner is always on the look out on how to make their business run smoother and how they can save themselves some time and money.

One of the areas of the business that they should look at is their advertising method. They should take into account what type of advertising they use, how customers receive well it and if their ad campaigns are working out the ways that they wished they would. Choosing the right ad tracker for your business could help to solve some of these problems.

The Internet is a great thing, but unfortunately because of the size of the Internet and the millions of people that are online every day, the potential to be scammed by many people is a real great risk.

There are hundreds of people on the Internet that claim to have the best software on the Internet for things like ad tracking. They will charge you hundreds of dollars for a product that really is not effective for your business and they will continue to charge you money for any support you may need after the purchase.

This is not only bad for your business as far as wasting your money in all these purchasing, but it is also not acceptable as the software that you eventually end up with it inferior and does not produce the results that you are paying for.

So, if you decide that an ad tracking system would be a benefit to your business, the very first thing you must do is do as much research as you can before parting with your cold hard cash. There are many ways that you could do this research to determine what is the best ad tracking software for your business.

First you could use the Internet and look up different companies to determine their different offerings. When comparing prices, check out everything that each company is offering. Check out all the benefits they have listed and compare these benefits to the prices that they are charging.

Another way to choose the right ad tracker for your business would be to talk to other business owners who already use this type of software. Find out why they use a particular brand and what benefits they have experienced using this brand.

Ask them about after purchase service and find out if they have had any problems with installing or maintaining the software. A company that backs up their product 100% would probably be a better choice to go with than a company that doesnt but offers their product at a discounted price.

There is no point in purchasing a product at a drastically reduced price, if the product is shoddy or if you have problems with the product and can not get the support you need from the company that sold you the product.

Tom Williamsen is an affiliate marketer and Ad Tracking Expert. Find out more about his program here: http://www.adtrackzgold.com
------------------ ARTICLE END ------------------

Thursday, October 11, 2007

Monetizing Your Traffic Stream

Michael Laleye offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: Monetizing Your Traffic Stream
Author: Michael Laleye
Category: E-Commerce
Word Count: 494
Keywords: affiliate programs, traffic stream, online business, AdSense
Author's Email Address: articles@startaffiliatemarketing.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

If you are involved in the online business field, then the one challenge that you are going to face has to do with the monetization of your traffic stream. This is the challenge you will face in a big way simply because it will determine how well your online business does. This is ironically where most online businesses fail actually; they are able to get a decent traffic stream going and then through lack of monetization efforts, they end up going under. This is the stuff you see when it comes to the AdSense websites that are around; one monetization strategy, so if it happens to under-perform then it is game over for the website.

Now, a lot of people will complain that since AdSense doesn't allow competing CPC ads, there is no way for you to monetize beyond Google AdSense. While it is true that there is no way for you to get other CPC ad networks (Yahoo, Bidvertiser etc.) onto the same page where you have AdSense, there are a number of other options available to you should you wish to go ahead and monetize your traffic stream.

First and foremost, there are still CPM (cost per thousand impressions) networks around that you can use. These networks primarily exist to function through the use of advertising banners and therefore look nothing like the AdSense text ads employed by the Google advertising network. Therefore, they are not in breach of the terms of service from Google and can be used on the same page as Google.

In addition to that, there are text link advertising opportunities for you to pursue. You can actually sell text links on your website for a monthly fee and make money that way. Text link advertisements are great because they are unobtrusive (i.e. do not look like advertisements) and they represent a guaranteed income rather than an estimated one that you would have to assume from the CPC networks.

Also, in addition to CPC, CPM and text link advertisements, there are also affiliate programs. Look around for affiliate programs that represent your particular niche, find the affiliate links necessary and insert them into the content of your website wherever you see fit. There are a number of products being sold online, so finding pertinent and relevant affiliate links should not be difficult to do.

Monetization and multiple monetization sources is the key to making sure that your online traffic does well for you. If you can make 2 cents per page view from one source on average, why not have five monetization methods that allow you to collectively make 10 cents per page view from different sources? It just makes sense to combine things and as long as you can keep the visitors happy about the advertising, there is no limit to how many sources you can use.

**Do you think it's all just a big scam?**
I did too until I discovered the "secret" formula to pulling in huge money with affiliate programs. This system really works.

http://www.MyAffiliateStarter.com/pips.html
------------------ ARTICLE END ------------------

The Internet Business Candy and How To Profit From It!

Ryan Ginster offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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Article Title: The Internet Business Candy and How To Profit From It!
Author: Ryan Ginster
Category: E-Commerce, Internet Marketing
Word Count: 523
Keywords: ecommerce,internet marketing,site promotion,ebusiness
Author's Email Address: RyanG9922@gmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Attention! " The next millionaires will be from the Internet and home business".

Don't believe it?!

Well.... This is not my saying, infact, this is the great author cum sales person-Zig Ziglar's prediction.

One thing that I can say is in this regards is that, don't ignore his prophecy, trust me, Internet has immense scope and with proper dedication, you can earn thousands of dollars from your home-based Internet business.

You wont believe, unless you see for yourself. I also didn't believe initially, but now that I am in to it, with confidence I can say that the Internet allows us to profit from it like candy! Or rather a phrase "a real sweet taste in profits like candy" . Best of all, it gets more and more addictive as we delve deeper.

Look around, and you will find so many people striving and struggling for building home based business. Are they all victims of gimmick? No! So don't remain perplexed any more and give it a serious thought.

Thanks to the advancement of technology, Internet is itself a mini world. This information storehouse has, with time, has become a leading service provider. Studies have revealed that, people buy services from Internet more than anywhere else.

The Internet industry is expected to rise from the current $70 billion to some trillions, within the next few years. Since there is an estimated growth of prospect in Internet each day, so what could be better if you don't start building your home business now?

So pull up your socks and start shaping your future.

Let me share 2 top secrets of mine, which will enlighten you on how you can prevent yourself from jeopardizing your home business. (Once you know what you should do, automatically you will come to know what you need to do)

Firstly, don't stay in dark about your business. If you don't want to mess up business and want your income to increase multifold, then start from scratch and get in to even the minor details, whatsoever. Even if it takes some time, give it, and soon you will receive the sweet fruits of your efforts. So, DON'T compromise on TIME!

Secondly, Don't give up mid way. Perseverence is keyword. Remember, one learns from his own mistakes. So, if you make some mistakes initially, don't get discouraged, infact use your failure as weapon to be successful, the next time. So try, try and try, until you accomplish. Always have a positive outlook and stay in entrepreneurial spirits.

While you are building a home business, try to narrow down to a specific niche. Research on the viability of the niche. Make sure, you deal in such an area, which has immense prospect at present and will also continue to have for a long time to come. So hitting on the right niche and then target audience plays a very important role. Equally important is the your communication. To be successful, maintain very good relations with your clients and customers and try to build a multitude of contacts- you never know who comes to aid and when!

So dive into Internet business and reap of the huge profits and start living a luxurious life!

All the best!

Ryan Ginster is the owner of http://www.electronicmonies.com. Check out the blog at: http://www.dnsforyou.org
------------------ ARTICLE END ------------------

How You Can Benefit From An Ad Tracking Software

Tom Williamsen offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
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- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to info@tbitdesign.com
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-----------
Article Title: How You Can Benefit From An Ad Tracking Software
Author: Tom Williamsen
Category: E-Commerce
Word Count: 500
Keywords: ad tracker, ad tracking, adtracker, adtracking
Author's Email Address: info@tbitdesign.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Owning and operating a business of any size can cost quite a bit of money and if the business is not run efficiently, could end up costing the business owner a lot of un-necessary money and time.

One area of a business where people find that they are spending a lot of time on money on is their advertising costs. Anyone who owns a business can tell you that advertising your business is one of the most important things you need to do to get your business known to the community.

But unfortunately a lot of times business owners waste a lot of money on ineffective advertising campaigns because they are not aware of what is working and what is not. This is where some ad tracking software comes in extremely handy.

Any business owner that is involved with multiple ad campaigns can tell you what a headache it can be when trying to track where their advertising dollars are being spent and if their advertising dollars are being spent in the most effective way. Advertising is a great method to get your business known, but if your targeting the wrong people then all you advertising dollars would be going to waste.

This is exactly why you would need to invest in some type of ad tracking software. This software can give you exact details on where your money is being spent and if you are directing your advertising dollars in the right areas.

By purchasing and installing ad-tracking software you could track several different ad campaigns simultaneously. You would be able to see the return of your investment on any ad campaign and be able to make any decisions you need to.

From a click of your mouse, you will be able to accurately see where the advertising dollars are being spent and from where your sales or customers are coming from.

This is extremely important to any business owner, as any ad campaign that does not produce sales or customers is a major drain on any ad campaign budget.

By determining which campaigns are working the best for your company, you could then revise your marketing efforts and direct more of your advertising dollars to the campaigns that are working the best for you.

To check all this information manually would take up hundreds of man house, which could cost your business more money in the end. So, by using ad-tracking software, not only do you have the potential to save a lot of cash in advertising efforts, but you can also save valuable money by utilizing your employees in a more effective manner.

Although some people will argue that an ad tracking software will cost you extra money, there is also the argument that ad tracking software can save you money. Once you have the system in place and up and running, you will be able to see on which campaigns that you are wasting your money. By eliminating this waste, you would have actually paid for the software.

Tom Williamsen is an affiliate marketer and Ad Tracking Expert. Find out more about his program here: http://www.adtrackzgold.com
------------------ ARTICLE END ------------------

Monday, October 8, 2007

Grow & Target Your Online Business

Dionisio Gomez offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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Article Title: Grow & Target Your Online Business
Author: Dionisio Gomez
Category: E-Commerce, Internet Marketing, E-Business
Word Count: 646
Keywords: make money on the Internet, internet business make money online,affiliate internet make money
Author's Email Address: articles@dionisiogomez.com
Article Source: http://www.articlemarketer.com
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Most people who start an internet marketing business don't realize how much work it will actually take to be the success that you always hear about online. The people who have already made their success didn't get there because they were lucky. They worked hard and advertised in a lot of different ways to achieve their success. You need to learn how to market your business online so that you can keep your business growing. This is one of the biggest mistakes that people make every day with their internet business.

When you don't keep your advertising going so that your business can keep growing you will lose a lot of money. When you start making money you can't just assume that you will be able to make more. You have to guarantee it. The only way to do this is to keep your business where people can find it.

It won't always be easy to do, especially with internet marketing businesses. There is a lot of competition in internet marketing. This doesn't mean that you can't have a successful business. All it means is that you will have to work harder and smarter to get where you want to be.

With internet marketing businesses there are a lot of ways that you can continually grow your business. One way is by advertising. The other way is by targeting your market and building a mailing list, which brings you to the next point.

TARGETING YOUR MARKET

This is not as easy as it sounds. When you hear about someone who targets the market they are in, it means that they know who their customers are and what they are looking to buy. They know this because they realize how important this is to make good money with their business.

When you want to target the internet marketing customers you will have to do some research. You don't want to just try and guess what people want. You need to know for sure. There are some different ways that you can find out this information.

Do a keyword search. There are free keyword tools such as, the Google keyword tool or good keywords tool. You want to make sure that you use more than one tool because each one will give you different keywords that people search for. When you know exactly what type of internet marketing product that people are looking for you can very easily provide it for them. You may want to invest some money to get one of the paid keywords tools to help you with a more advanced search. You don't have to because the free ones will suffice for what you are looking for. However, the paid ones will give you many more details that will make it much easier for you to do your research.

You will want to go to internet marketing forums to find out what people need help with or what type of product they are looking for. People go to forums all the time to find the help or products that they need for their own businesses or personal reasons. One very popular forum to check out is: warriorforum. com

By doing these two things you will be able to learn what type of internet marketing product people want or the help that people need. This will then help you target a customer that you can provide for. You don't have to do this if you don't want to but when you take the time to find out who your customer is and what their wants or needs are you will end up making your business so much more successful. Plus when you research you will find a lot of people looking for different products. You can then expand your business to provide it for them. This is a great way to keep your business growing.

Dionisio Gomez is an accomplished Internet Marketer. He has been successfully selling and promoting products for more than 5 years. Dionisio has an amazing site set up where you can find more of his products about Internet marketing at:
http://www.lowcostinternetstartups.com
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How to Avoid the #1 Fatal Mistake Internet Start-ups Make

Corrisa Malone offers the following royalty-free article for you to publish online or in print.
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Article Title: How to Avoid the #1 Fatal Mistake Internet Start-ups Make
Author: Corrisa Malone
Category: Start Up, E-Commerce, Home Business
Word Count: 500
Keywords: Internet marketing, internet marketer, home business, home-based business, internet business, online
Author's Email Address: wealthygirl69-articles@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

I see it all the time. Maybe it's because I'm attuned to it, or maybe I'm hanging out in all the wrong places. Perhaps it's just a little of both.

The question people ask more often than not when starting a home business is: what is the best product to sell online? The obvious answer from anyone who's been online longer than a month is: what people will buy.

If there isn't a market for your product then you're out of business before you even start. End of sentence.

It's true you can sell practically anything to a few people who are nuts enough to want to buy it, but if you want to make a viable business out of it, then you want a hungry market that has a problem that needs to be solved.

You are in the problem solving business. Find people who are actively looking to solve a problem. You definitely don't go around asking strangers if they have a problem you can solve for them. That's taking the long way around approach, when it's easier and faster finding people who are looking for your solution.

Imagine a dentist going up to people in the grocery store and asking, "Do you have rotten decaying teeth and if so, it's your lucky day, cause I'm a dentist!"

That's an extreme example and there are dentists who do operate in that manner, but in a more subtle way. In the case of the dentist, the best way to get patients is to invite them in for something free and while you got them in your chair, ask them all the problems they are having in their mouth.

That's why when you go to the dentist they have you fill out a four page questionnaire where you reveal everything that is wrong with your mouth or in your dentist's eyes- every which way they can squeeze every penny from you or your insurance company. End of rant.

But you do see the point don't you? You don't want to force your solution down people's throats. Find the people who want a solution. It's easier, faster and more economical than trying to find a market after you have your product.

For the best longevity, find a hungry market in something that interest you, or something you're passionate about. It makes for a more pleasant experience while you build your business.

All in all, you'll meet people who will score a hole in one, by building a product first and luckily finding a hungry market that was receptive to it.

That is not the norm or should I say the smartest approach to building a business. Anyone can score a lucky break, heck even Don Rickles is funny once in awhile. Anything can happen.

But you want to go about it the way that gives you the most chance of success and that is finding your market first and providing a solution to them. This is how you will avoid making the fatal mistake most internet marketers make.

How Much is One Great Resource or Tip Worth to Your Business?
Corrisa malone has accumulated the best basic resources to get the newbie off and running making money in their home-based business on the Internet.
Please Visit: http://www.NewbieMarketingTips.com
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Internet Business Focus, Starting an Internet Marketing Business

Dionisio Gomez offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Internet Business Focus, Starting an Internet Marketing Business
Author: Dionisio Gomez
Category: Internet Marketing, E-Business, E-Commerce
Word Count: 629
Keywords: make money on the Internet, internet business make money online,affiliate internet make money
Author's Email Address: articles@dionisiogomez.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

When you start an internet marketing business, one of the mistakes that you will make is to let a lot of different things distract you from building your business. This happens to everyone that has a business online. The one thing that you have to do is to learn how to keep yourself focused on what you are trying to achieve. The more focused you are on your business, the faster you will make money with it, and the success you want will be yours that much faster. There are a couple of different things that you can do to help you stay focused on your business.

You want to set some goals. This is something that a lot of people don't do. Believe it or not but goals are extremely helpful for helping you stay focused. You want to write down short term goals for three months and six months. You also want to write down your long term goals for one year and five years. Make sure that you are realistic with your goals. You don't want to have a three month goal of make $100,000. That is not going to happen. So make sure that you put down goals that you know you can achieve. Once you have your goals wrote down you want to make sure that you put them in a place you can see them every day. That way when you start getting side tracked you can read them to help remind you of what you are working towards

Set up a dream board or a goal board with pictures. All you need for this is a poster board or a bulletin board. You then will need some magazines or pictures of things that you want in your future as your business starts making more money. This is much like the goals that you set but different in a big way. When you can visualize what you are working towards, such as the house you have always wanted or your dream car, you won't believe how much this can help you stay in focus. Being able to see visual pictures of what you want will make all the difference in the world. You want to put everything on this board that you want. From your dream house, car, animals, money, or anything else you want. Then you want to hang it in a place where you can see it every single day.

Make a list every day of what you want to accomplish, then don't stop working until you get it all done for that day. There may be some things that will take you a couple of days to get done. That is okay as long as you put them on your list every day until they are done. By having a list you will keep yourself focused on what needs to be done to help you grow your business.

Set aside a certain time to work. You also need to have a place where you can work with no interruptions. Let your friends and family know what time you are going to be working. When you try and work with disruptions you will not get as much done as you should. The more time you can work the faster you will be able to grow your business.

All of these things will help to keep you focused on what you are trying to accomplish. You don't have to do these things but you will find that they make it so much easier for you to get things done and to help you keep going towards your goals. When you are not able to keep yourself focused you will never be able to reach the success that you know you can achieve.

Dionisio Gomez is an accomplished Internet Marketer. He has been successfully selling and promoting products for more than 5 years. Dionisio has an amazing site set up where you can find more of his products about Internet marketing at:
http://www.lowcostinternetstartups.com
------------------ ARTICLE END ------------------

Friday, October 5, 2007

Plan Your Internet Marketing Efforts

Ryan Ginster offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Plan Your Internet Marketing Efforts
Author: Ryan Ginster
Category: E-Commerce, Building Traffic
Word Count: 414
Keywords: internet marketing, ecommerce, site promotion
Author's Email Address: RyanG9922@gmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Whether you are a one-map operation of a vast corporation (or any business operation that falls between the two), you need to plan your Internet marketing process if you are going to have any kind of benefit derived from your marketing efforts. The bigger a business grows the more elaborate and sophisticated the marketing tools become. The thing is that these tools can help anyone but unless you are on the larger side of the business pool, you probably cannot hire twenty people to analyze the global market and present a report telling you exactly where your business is, where the competitors are, what they are doing, what you need to do, how to do it, and how much it will cost for how long.

However, just because it sounds so intimidating does not mean that you can it without further thought. You do not need an army of marketing gurus in order to plan your Internet marketing process. All it needs a little common sense and business acumen, both of which can be acquired through education, training, and experience.

The best to go in case you are new to the whole Internet marketing game is to do what is known as "micro level planning". Micro planning is a good way to knowing exactly where you are and where you wish to go from here.
Here is how to plan your Internet marketing process using micro planning.

Being by asking yourself a simple question: Why are you marketing on the Internet anyway? Is it to increase public awareness, to increase sales, just to build a community, or all three? Then you should note down how much of your marketing efforts would be online and how much time you intend to spend on online marketing tasks.

There are many strategies to help you plan your Internet marketing process. Make a checklist of the ones that you would like to use including but not limited to Forums, eBooks, Newsletters, Contests, Banners, Articles, and Viral Marketing.

What type of analysis will your marketing be subjected to? What is the return on investment that you expect and how are you going to monitor it? What is your annual internet marketing budget and how will this be divided among the various marketing strategies that you have selected?

Timelines are equally important because they help you to set milestones. Without timelines you are in constant danger or falling behind orgetting confused within your plan for Internet marketing. Keep a strict note for dates and time all projects.

Ryan Ginster is the owner of http://www.5starmonitor.com. Check his blog out at: http://mickralphs.com
------------------ ARTICLE END ------------------

Internet Business Education Is Mandatory

Dionisio Gomez offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Internet Business Education Is Mandatory
Author: Dionisio Gomez
Category: E-Business, E-Commerce
Word Count: 577
Keywords: make money on the Internet, internet business make money online,affiliate internet make money
Author's Email Address: articles@dionisiogomez.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

One of the most common mistakes that are made by people who have an internet marketing business is their lack of education. When you have a business online you have to constantly learn new things.

It is very important for you to educate yourself on a number of different things such as, internet marketing, advertising methods, and anything else that you find that will affect your business. A lot of people make the mistake of learning one or two things and thinking that they can build their business without having to know anything else.

When you have a business online you have to keep up with what is happening. Things change on the internet so fast, especially when it comes to internet marketing and advertising. When you don't take the time to educate yourself you are setting yourself up to fail.

You have to be on top of what is going on online every day. You will be able to find out what is happening and changing from a number of different sources such as forums and emails. You just need to realize how important education is to the success of your business. Without education you will never be the success that you want to be. Besides educating yourself you need to remember that you don't want to spend any time on unproductive activities that can stop you from growing your business.

UNPRODUCTIVE ACTIVITIES THAT WILL HINDER YOUR BUSINESS PROGRESS

There are so many things that you have to do every day to get your business making money. You will have enough to do on a daily basis without hindering yourself by doing something that will not help your business. Here are some of the things that you don't want to spend a lot of time on.

Checking your email
You want to set aside a certain time each day to check your email. You can check it in the morning, afternoon or at night. You can even check it twice a day if you have to. When you do look at any emails that you have you want to respond to whatever you need to then set aside everything else until all of your work is done for the day. This way you will not be distracting yourself from the work that needs to be done.

Spending time in forums
You want to spend time in forums to learn and ask questions when you get stuck on something. You just don't want to spend hours in there just to avoid doing your work.

Looking on different search engines
You may have times that you have to use search engines to find something that you need. You don't want to spend time doing this until your days work is done unless it is absolutely necessary. Surfing the web all day will definitely hinder your progress.

These are all things that you will have to do at some point throughout your day.

You just want to make sure that you don't let these tasks come before the necessary work that needs to be done. You want to be organized about doing the most important things first and the least important things last. Otherwise, you will end up not getting anything accomplished to help you grow your business. By doing the above tasks you can learn things that will help you with your business but you have to have your priorities straight so you can get as much done in one day as possible.

Dionisio Gomez is an accomplished Internet Marketer. He has been successfully selling and promoting products for more than 5 years. Dionisio has an amazing site set up where you can find more of his products about Internet marketing at:
http://www.lowcostinternetstartups.com
------------------ ARTICLE END ------------------

eBay Home Business-Is it Really That Simple?

Corrisa Malone offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: eBay Home Business-Is it Really That Simple?
Author: Corrisa Malone
Category: Business Opportunities, E-Commerce, E-Business
Word Count: 418
Keywords: eBay, home business, eBay training, business, internet auction, bidders, eBay home business
Author's Email Address: wealthygirl69-articles@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

I'm sitting on my sofa in my family room and the phone rings-it's my sister. She's frantic. "Did a package come today?"

I paused and then replied back by saying "What did you order now?" You see, my sister is a self-admitted eBay addict. She refuses to get help. Why? Because she can find bargains and unique items on eBay she can't find at regular stores-even Wal-Mart. She outta know, she's a Wal-Mart addict too. In her eyes, she's saving money.

My sister is far from unique. EBay has a hold on people that psychologists can't even explain. My family has told my sister numerous times that she might as well start an eBay home business.

However, it's not quite that simple.

The opportunity to sell on eBay is something that anyone can do, however, before you go jumping into an eBay business, you need to know what to do in order to get these eBay addicts like my sister ordering time and time again. There are many sellers on eBay who make a few hundred here and there, while there are a few others who make thousands each and every single month.

What separates the two groups of sellers is knowledge. For example, you should know what products are in high demand, where to buy them, and which ones have a high profit margin so you can make huge profits over and over again.

In order to get people to click on your ads, you have to be able to write enticing ones. Unfortunately, this is where a lot of sellers "drop the ball".

You want to keep in mind that there are many people who know what they want when they go to eBay and there are just as many who don't know exactly what they're looking for and will click on ads that appeal to them.

With two million visitors per day on eBay, you want to be ready so you can be in the best position to take advantage of these ready to buy bidders and purchasers.

Unlike most businesses, you can start an eBay business without a lot of start-up capital. You don't even need a website or be technically savvy. A good camera and good lighting are the major physical requirements.

Once you become educated and learn the tricks and secrets of becoming a highly profitable eBay seller, you can have your business set up in hours if not minutes. That's why an eBay business has become one of the hottest home businesses to start today.

To find out the secrets of a self-made eBay millionaire, please visit: http://www.NewbieMarketingTips.com/ebay.html
New to Internet marketing? Find out what it takes for you to have success online. Please visit: http://www.NewbieMarketingTips.com
Corrisa Malone is home based business entrepreneur.
------------------ ARTICLE END ------------------

My Adsense Account Has Been Terminated. Yours Too?

Tom Williamsen offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: My Adsense Account Has Been Terminated. Yours Too?
Author: Tom Williamsen
Category: Adsense, Converting Traffic, E-Commerce
Word Count: 692
Keywords: adsense, termination, click-fraud, make money adsense
Author's Email Address: info@tbitdesign.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Google, being the undisputable leader in search engines from then until now, is placing a high importance on the quality and relevancy of its search engines. Most especially now that the company is public property. In order to keep the shareholders and users of its engines happy, the quality of the returned results are given extreme importance.

For this same reason, doing the wrong things in the Adsense and other forms of advertisements, whether intentionally or unintentionally, will result in a severe penalty, may get you banned and even have your account terminated. Nothing like a good action taken to keep wrongdoers from doing the same things over again.

So for those who are thinking of getting a career in Adsense, do not just think of the strategies you will be using to generate more earnings. Consider some things first before you actually get involved.

Hidden texts:

Filling your advertisement page with texts to small to read, has the same color as the background and using css for the sole purpose of loading them with rich keywords content and copy will earn you a penalty award that is given to those who are hiding links.

Page cloaking:

There is a common practice of using browser or bot sniffers to serve the bots of a different page other than the page your visitors will see. Loading a page with a bot that a human user will never see is a definite no-no. This is tricking them to click on something that you want but they may not want to go to.

Multiple submissions:

Submitting multiple copies of your domain and pages is another thing to stay away from. For example, trying to submit a URL of an Adsense as two separate URLs is the same as inviting trouble and even termination. Likewise, this is a reason to avoid auto submitters for those who are receiving submissions. Better check first if your domain is submitted already an a certain search engine before you try to submit to it again. If you see it there, then move on. No point contemplating whether to try and submit there again.

Link farms:

Be wary of who and what are you linking your Adsense to. The search engines know that you cannot control your links in. But you can certainly control what you link to. Link farming has always been a rotten apple in the eyes of search engines, especially Google. That is reason enough to try and avoid them. Having a link higher than 100 on a single page will classify you as a link farm so try and not to make them higher than that.

Page rank for sale:

If you have been online for quite some time, you will notice that there are some sites selling their PR links or trading them with other sites. If you are doing this, expect a ban anytime in the future. It is okay to sell ads or gain the link. But doing it on direct advertisement of your page rank is a way to get on search engines bad side.

Doorways:

This is similar to cloaking pages. The common practice of a page loaded with choice keyword ads aimed at redirecting visitors to another user-friendly page is a big issue among search engines. There are many seo firms offering this kind of services. Now that you know what they actually are, try to avoid them at all costs.

Multiple domains having the same content:

In case you are not aware of it, search engines look at domains IPs, registry dates and many others. Having multiple domains having the same exact content is not something you can hide from them. The same goes with content multiplied many times on separate pages, sub domains and forwarding multiple domains to the same content.

Many of the above techniques apply to most search engines and is not entirely for Google only. By having a mind set that you are building your Adsense together with your pages for the human users and not for bots, you can be assured of the great things for your ads and sites.

Not to mention avoiding the wrath of the search engines and getting your Adsense and site account terminated altogether.

Thomas Breher is an adsense and SEO expert.
Find out more about his program here: http://www.adsenseprofitpack.com
------------------ ARTICLE END ------------------

How Do I Find a Real Drop Shipper?

William Doggett offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Please send a copy of the publication, or an email indicating the URL to Cole@empire-cole.com
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Article Title: How Do I Find a Real Drop Shipper?
Author: William Doggett
Category: E-Commerce, Entrepreneurship, Home Business
Word Count: 776
Keywords: wholesale distributor, drop shipper, ship, wholesale merchandise, home business, money
Author's Email Address: Cole@empire-cole.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Drop shipping is the new thing when it comes to ecommerce on the Internet. There is money to be made for the entrepreneur and there are a slew of real and legitimate companies out there that will drop ship product for you. But, the big question; how in the world do I find them?

I can promise you that there are more people on the Internet getting scammed by "middle-men" who stand between you and legitimate wholesale companies that drop ship than there are people actually dealing with real companies. What can we do to identify the scammers and the legitimate folks?

There are thousands of real companies online that will legitimately drop ship items for you. They do not pay a fortune for advertising and a big presence on the Internet. There marketing account is not a priority as they spend their focus on a better system and dealing with the accounts they have.

If the wholesale companies do not advertise, how do I find them?

It is tough to find legitimate wholesale companies, especially those that drop ship, on the Internet. You are not going to simply be able to go to Google and type in a few magic search phrases and locate them. They do not work like that. Many of them do not even have websites. Are they that old fashioned, well, many actually are.

Drop shipping is uncharted territory and many companies are just learning to see the profits in it. Many companies simply have not even taken a look at drop shipping as of yet. They have a good system, they are making good money and they stick with what they have.

So, to find the companies that do drop ship and are legitimate wholesalers and not some slug that is standing in the middle between you and them, you must get to work. Research is the key to finding these good quality companies.

Now, you will not find a real wholesaler that will deal with you until you have proven that you are a legitimate business yourself. How do you do that? Well, you need to go to your state's taxation and secretary of state's website. Learn how to form a business and gain a license. This is your first step.

Once you have established your business, you will be the real deal, and wholesalers will want your business. The next step is to find them. I cannot recommend enough about finding a legitimate company that has done this research for you. There are many outfits that have lists of real wholesalers. They have done the research, contacted and verified wholesale companies that drop ship and will do business with you. Now, these lists come at a cost, but it is well worth it.

You can go through these lists and search for areas of interest that match what you plan for your company. I can tell you one thing, after reviewing the wholesale companies out there, you may change your mind about what you intend to sale. That is ok. Change is never a bad thing if it is taken positively.

Make a list of the companies that interest you. Call them up and talk with an account representative. A few questions will be asked of you such as your business license number, your EIN and possibly your annual sales. Do not let these things scare you. Always be honest. Tell the representative that you intend to start a new ecommerce site and would very much like to sale their product. I assure you, they will know or will find out that your company is new anyway.

I will encourage you to gain a few accounts. Do not just settle on one. Just because you have an account does not mean that you have to immediately begin selling their product. Explore what these companies offer. Go through their websites and compare prices to what you find on the Internet. You should be able to make a profit of some kind. My bottom line is thirty percent. If I cannot make thirty percent, I move on.

Do not think that you have to be the lowest price on the Internet. You do not. Just ensure that you are competitive. You should focus on good customer service and bring something to the consumer that nobody else does. This is how you are successful online and many times, offline as well.

It is not easy to find a legitimate drop shipping company on the Internet with all the scams out there. But, there are good companies available and there are many businesses that provide lists of wholesalers to help you along. Don't become discouraged. Stick with it and your success will come.

William "Cole" Doggett is an entrepreneurial expert in the fields of drop-shipping, online retailing and wholesale distributing. His informative blog on Wholesale Merchandise at http://wholesale-merchandise-1.blogspot.com and http://wholesale-distributor1.blogspot.com will aid your success.
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How Do I Find a Good Wholesale Merchandise Drop Shipper?

William Doggett offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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- Please send a copy of the publication, or an email indicating the URL to Cole@empire-cole.com
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-----------
Article Title: How Do I Find a Good Wholesale Merchandise Drop Shipper?
Author: William Doggett
Category: Entrepreneurship, E-Commerce, Home Business
Word Count: 813
Keywords: wholesale merchandise, drop ship, drop shipper, drop shipping, wholesale distributor
Author's Email Address: Cole@empire-cole.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

People wanting to get into the wholesale merchandise drop shipping business will find it quite the challenge to locate a legitimate and then a good quality company to purchase their wholesale merchandise inventory from. Finding the right company is not only difficult, it is imperative to operating a successful drop ship business.

There are no shortcuts to getting this done right, so do not try to expedite finding a good wholesale merchandise distributor. You should research the available companies thoroughly. I setup a spreadsheet and list the items that I am looking for in a solid company before I even begin. This allows me to track everything and compare when I have concluded my company research.

This spreadsheet can be done in any program or even on paper with your handy pen if you should choose. List some questions that you want answered and list the requirements of the companies for your business.

One of the most important requirements that I have for a wholesale merchandise drop shipping company is whether they have a datafeed or not. A datafeed allows you to download all of the items and their specifications through an ftp software program.

What is an ftp software program?

If you aren't clear on what an ftp program is, you should begin your education on this subject immediately by doing some Internet searches. Ftp programs are easy to use but do require some familiarization and practice to use properly.

Why would I want a datafeed?

The datafeed puts all of your item information in one file for easy use. This file can be broken down and toyed with however you like within a spreadsheet program and then used to populate your webstore with merchandise. This may be another area you should research before getting started.

If your store is only going to carry a few products, a datafeed may not be necessary. You could always populate the inventory in your store by hand. This may be time consuming, and updates will be time consuming as well, but would give you a very in-depth education by doing this by hand. I no longer do my inventory updates by hand as it takes too much time. You will find this true as you open one store after another.

What about product pricing?

This can be one of the trickier parts of finding a good wholesale merchandise distributor. Many companies will not just freely give you access to their wholesale pricing. There are many valid reasons for this and frankly, I don't blame them. So, you must honor the secrecy of wholesale pricing by not giving it away once you have access.

To gain the pricing list from a distributor, you must first get an account from them. To do this, you will have to prove that you are a legitimate business. This will require a copy of your business license and your EIN number granted to you by the IRS. Some wholesale merchandise companies even go as far as requiring a photo of your store front. At times, you can email them explaining that your company is strictly a website and they will waive this requirement.

A strict requirement to gain an account from a wholesale merchandise distributor is a very good sign. If you can simply get one by asking, then something is not right. And even worse, if they charge a fee to access their database, then something is very funny about this company. Move on without looking back.

Is it ok to email a wholesale merchandise distributor and ask questions before applying for an account?

This can be very important in saving you time and effort. Always feel free to either email or call a company and speak to a new accounts representative. Be professional, but don't feel like you have to have any magic questions or specific statements to communicate. All you have to do is have your company name handy and possibly your business license information. They will be happy to talk to you as they are in the business of gaining new accounts and making money just like you are.

Ask questions and don't hold back. The worst the new accounts rep can do is ask you to apply for an account before they will answer any more questions or certain questions. You should try to gain as much information as you can before choosing a company and a quick phone call can be very fruitful.

Remember, how a company handles new accounts can be a very strong indicator of how they handle existing ones. The potential wholesale merchandise distributor should be very friendly and helpful to a possible new account. If not, imagine how they will treat you once your have an account.

If you don't like the feel of it or the treatment you receive, simply move on.

Remember, jump in with both feet. Do not hold back on questions you have of potential drop shippers. And, always be ready to learn.

William "Cole" Doggett is an entrepreneurial fanatic and guru. He is an expert in the fields of drop-shipping, online retailing, wholesaling and entrepreneurship. He runs an informative blog on Wholesale Merchandise at http://wholesale-merchandise-1.blogspot.com to aid you on the path to success.
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Online Marketing Survival Skills for the MLMer

Karen Hurd offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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PUBLICATION GUIDELINES
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- Please send a copy of the publication, or an email indicating the URL to lifestylcreatr@yahoo.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Online Marketing Survival Skills for the MLMer
Author: Karen Hurd
Category: Entrepreneurship, E-Commerce, Network Marketing
Word Count: 880
Keywords: online marketing, home business, how to start marketing online, online marketing techniques
Author's Email Address: lifestylcreatr@yahoo.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

We've all heard stories about the teenage kid who builds an online marketing empire. Overnight. In his bedroom. In between playing XBox 360 and doing his homework. Or the network marketer who builds a massive organization from zero in just 90 days using the internet. (Funny they never say HOW they did it...they just "showed the plan" more). Like other eager beavers, I entered online marketing with visions of massive opt-in lists in just 30 days...generated for free! It didn't happen quite that way.

Your web presence builds if you keep at it. Online marketing is absolutely the best way to build your network marketing business for the long term. Not everybody wants to do the old "warm market" thing. Not everyone has a Rolodex of contacts. Marketing MLM online levels the playing field.

Here are a few things I learned in navigating the online marketing jungle.

When it comes to marketing online, remember that the 'net is like a river. Go with the flow. Things change. HOW you get the word out will change. Bet on it, and don't get locked into any one method. Some folks use off line advertising and use their website or system just for presenting and training. Others prospect online exclusively. Most do a combination of the two.

Outsourcing (paying someone else) may be very wise. Almost every type of online marketing can be outsourced. Buying leads is a form of outsourcing.

There are some things, like article marketing, blogging, and forums that keep your link alive for years. You can pay to have others write your articles and blog entries - some go as cheap as $8/article. You still have full copyright privileges.

Things like social networking (thousands of sites for that) are basically the same kind of prospecting and meeting people online that you do offline. The only downside to some of these sites, is that it's you and a zillion other network marketers fishing in the same spot. The communication can devolve into trading opportunity pitches. Still there are hundreds of thousands of forums. Find one you enjoy. Share. Participate. Build relationships and trust. Your customer and distributor base will grow.

Most MLM companies offer replicating websites for their distributors. Most are poorly designed, difficult to navigate and don't have capture forms. In short, I wouldn't market my MLM replicating site. Instead I would build a capture or landing page for that replicating site.

What about SEO? Most network marketers rely on replicating sites athat aren't indexed by the major search engines. Yes, page 1 of Google is the most important piece of real estate in the world for your keyword. Absolutely. So if you can build a good site and get a handle on SEO or pay big bucks to a webmaster, go for it. The key in MLM is duplication. I personally don't think that teaching SEO to my team is duplicatable. I know several successful online marketers that don't even rely on SEO as a primary means of driving traffic to their sites. They do some, but it's not their main focus.

I don't build my own websites. HTML code fries my little brain. I do build capture pages, blogs and my Squidoo page. Building websites is too time consuming for me. I use replicated marketing systems that handle all of those website details for me. I give up control of content for ease of use and freeing up my time for prospecting.

The name of the game, no matter what you do is this: Build the biggest opt-in list you can. PERIOD. Drive as many of those as you can, on your list to the website of your choice. It is the website's job to convert that traffic into customers or distributors. That's it in a nutshell.

The good news is that there are lots and lots of ways to get traffic to your sites. The "bad news" is there is not a universal starting point for everyone. Here are some things you can do, in no specific order. For best results, do as many as you can manage.

1) Article marketing
2) Blogging
3) Social Networking
4) Newspaper ads and other offline advertsing
5) Business cards
6) Email marketing (this is the opt-in list)
7) Calling people on the phone
8) PPC (pay-per-click- VERY competitive and $$ if you use Google or Yahoo) but there are other search engines
9) Link exchange
10) Forums
11) Safelists - these come in a variety of forms
12) Traffic exchanges (better for capture pages and freebies like free reports)
13) Decals on your car
14) Buying targeted leads
15) Link submitters (some are good, some are bad).

Note: some directories like DMOZ won't take ANY network marketing sites or anything related to MLM or any MLM distributor...probably a way around that.

16) Offering a free report in exchange for contact info
17) Even a T-shirt or baseball cap with your URL on it!
18) Viral marketing- someone loves what you do and tells the world about it.

OK where do you start??? Pick just one technique and learn it. Offline advertising directed to your capture page is probably the easiest. Then join a couple of networking sites and forums. Learn to master one technique and then add another. Then another. Pretty soon you will have several avenues that are driving traffic to your sites, and yes, the search engines will pick up your site. Just start somewhere!!!!!

Karen Hurd has been a full-time network marketer
since 1988. Changing lives is her passion. She is a writer, teacher and wellness educator. She lives in Virginia Beach with her husband and 5 children.
For more online marketing training visit Karen's site http://www.coolbiz4u.info
------------------ ARTICLE END ------------------

Searching For Ideas

Dominick Tan offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- Please send a copy of the publication, or an email indicating the URL to dom@dominicktan.com
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-----------
Article Title: Searching For Ideas
Author: Dominick Tan
Category: E-Business, E-Commerce
Word Count: 410
Keywords: internet,keywords,key phrases,information product
Author's Email Address: dom@dominicktan.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

The key to the right idea is to do your market research. Do not know how to get started? Well, how about going to the source of information? For example you can try the local bookshops, newspapers or even Amazon on the internet. Look into area where it is more popular or check out areas which are of interest to you.

Choose a broad topic first before narrowing it down to niches. That way it gives you more choices. Try typing in keywords or key phrases to discover their popularity on the internet. End of the day, you will need to discover the kind of information that your market is consuming. Once you have determined your area, get the few key phrases and you can then move onto the next step where you should check on its competitiveness and profitability.

To carry out the next step well, you would need to go to open up your internet browser and get into Overture (http://www.inventory.overture.com) which is one of the most popular keyword research tools. For further confirmation on whether you are on the right track, go to Google and type in the few keywords or phrases that you have zoomed in. You would take note of the natural listing, which is on your left and the sponsored listing on the right. Are there a lot of these listings on both sides to warrant your venture into this particular market? If there is not much listing on either side, perhaps you might want to reconsider entering this market. This should not be a general rule of thumb as you might stumble into a hot market, but you are harping onto the wrong keywords or phrases. Do more checks in this aspect.

As to the pricing of your product, do check out your competitors. I am sure that you do not want to price it out of the range. You have to know that your information product creation has only one fixed cost in its initial creation, thereafter the variable cost would be its marketing. Do not over spend on your marketing campaigns.

One last note in your search for ideas, do keep your eyes and ears open to your surroundings. Many a time, simple things around us can be turned into a great product if we had taken note of it. For example, your granny little secret home cook recipes, how to avert a financial disaster or even easy steps to groom your pet dog?

Dominick uses his 14 years of investment banking experience to source out great deals to reach out to you.Check out the various resources and tools here to jump start your internet journey.
http://www.tele-coachingprogram.com
------------------ ARTICLE END ------------------

Reduce Shopping Cart Abandonment with Themed Navigation

Michelle Howe offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- Please send a copy of the publication, or an email indicating the URL to michelle@InternetWordMagic.com
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-----------
Article Title: Reduce Shopping Cart Abandonment with Themed Navigation
Author: Michelle Howe
Category: E-Business, Site Promotion, E-Commerce
Word Count: 714
Keywords: website, shopping cart abandonment, themed navigation, e-commerce
Author's Email Address: michelle@InternetWordMagic.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

According to the MarketLive Performance Index 2007 approximately 96% of visitors to an e-commerce website will not make a purchase and nearly 58% of shoppers will abandon their cart before completing their order.

To put this into perspective, imagine a brick and mortar store had the same statistics: only 4% of the people who visited the store made a purchase and 58% of the people who did put items in their shopping cart simply walked out of the store, abandoning their cart without making a purchase. How long do you think this store would stay in business?

Avoiding Shopping Cart Abandonment

This is a serious problem facing online business owners. Having a website that sells products may seem like an easy way to make a living, but it is actually quite the opposite. An e-commerce site is a tricky proposition, because so many factors are involved in making a sale online. When evaluating the effectiveness of the site you are looking at the psychological reasoning of what makes a person buy, as well is how effectively the website interacts with the consumer, so that a sale can take place. Both components of the equation have to be there to create the right balance of confidence for the consumer to make a purchase.

Product Page

Let's start by looking at the product page of a website. If people are taking the time to visit the product page and not opening up a shopping cart, the three areas you need to look at are: content, photography, and navigation.

Product Page Content

The content on a product page is critical to making the sale. The information needs to be scannable and detailed. Look at it from the consumer's viewpoint. What information do they need to make a decision? Think about the questions they might ask and include those answers in the description.

Along with the description of the product, be sure to include the benefits to purchasing the product. Remember, people buy for emotional reasons. Create enticing copy that appeals to your audience and makes them reach for their credit cards.

Also include information on the product page that helps build consumer confidence in making their purchase. Include shipping information, in-stock status, policies on returning merchandise, and guarantees.

Photography

The photography of a product is crucial to meeting a shopper's expectations. Consider having multiple angles of the product and enlarged views that open to a new window.

Even if you are a small home-based business, use professional photography of your products. A poorly lighted or fuzzy product picture could cause shoppers to lose confidence in your site. They might think you are untrustworthy and worry about their order ever being received.

Product Page Navigation

Poor navigation of the products page is probably the biggest reason for shoppers not opening a cart. According to Forrester Research, shoppers said they didn't open a cart because it was simply too difficult.

Make it easy for consumers to buy from your site by making simple changes to the "add-to-cart" button:
*Place the button above the fold.
*Give the button a color that stands out on the page.
*Make sure the button is visible when new windows open on the page.

Themed Navigation

Consider using navigation on the homepage that takes visitors to more than just product categories. Use multiple navigation paths to make it easier for shoppers to find your products.

One highly effective technique is "themed" navigation. According to the MarketLive Performance Index 2007, sites using themed navigation earned 40% more revenue per visit.

Rather than selling a product by category, you create themes like: daily specials, holiday sales, seasonal specials, or appeal to a specific group like new moms. It works the same way as if you were shopping in a store for a pair of pants. When you find the pants, they are displayed with a matching shirt and jacket that look fantastic together. So in addition to buying the pants you end up buying a shirt and jacket.

Conclusion

If you haven't considered using themed navigation, take a look at your website and see how you could logically group some of your products together and create a bundle that is irresistible to a shopper. Use themed navigation, along with improved content and photography to reduce shopping cart abandonment.

Michelle Howe, MBA, president of Internet Word Magic, specializes in writing irresistible copy for websites. Transform the way you do business. Visit her website at http://www.InternetWordMagic.com for a FR^EE chapter download of her new book "Turn Browsers into Buyers".
------------------ ARTICLE END ------------------

Need Traffic For Your Website? Here Are Some Inexpensive Traffic Secrets

Srini Saripalli offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
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- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to saripalli@hotmail.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: Need Traffic For Your Website? Here Are Some Inexpensive Traffic Secrets
Author: Srini Saripalli
Category: E-Commerce, Search Engine Marketing, Building Traffic
Word Count: 521
Keywords: traffic secrets, srini saripalli, SEO, link building, article marketing, PPC, Building Traffic
Author's Email Address: saripalli@hotmail.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

You have built a great website. Everything is set up and you are excited about your online presence. A day goes by, a week, then two,and your traffic is just trickling in one or two visitors at a time. Your excitement turns to woe. What went wrong? Having a great website with good products/service and having virtually no traffic is like throwing a big party and having no one show up. Use the following inexpensive traffic tips and you will see the results you want.

Before you do anything else, use a keyword tool to research the right keywords for your site. What keywords are your competition using? Make sure your site is content uses the keywords your niche market uses to search. This will do two things. It will help improve your ranking in the search engines for these phrases, and it will get you visible to those you want to visit your site.

Once you have done your keyword homework and have your site optimized, the next inexpensive traffic secret is to make sure to add fresh content to your site every 3 to 4 days. Again, this keeps you in the engines and in front of your prospects. This point is the most inexpensive and one of the most important aspects of improving and maintaining your search engine rankings. Remember, if people don't know your site is available they won't visit.

Start a blog about your niche market. Make sure to write fresh content at least once a week. Let your visitors comment on your content, or even add their own. This will keep visitors coming back to your site to see what is been added.

Another inexpensive traffic secret is to write and submit articles to articles directories. These article directories allow others to use your content as long as you are given credit for the article. Your signature file is always attached to the articles. In your signature file, youll place links with strong call to action to your site.

Regularly submitting articles to the ezine directories will increase links to your site and help you establish yourself as an authority in your industry. Just as with a brick and mortar business, you must make your presence known on the Internet.

Many think that banner ads no longer work generating traffic to websites. Just look at some of the more prestigious sites on the web...and you will see banner ads galore. Several directories list websites selling ad space. The fees will vary depending mainly on how many visitors the site attracts.

Getting your site listed in directories relating to your industry is another inexpensive way to bring traffic to your site. If you are targeting a local market, also make sure to get listed in local directories.

These few inexpensive traffic secrets consistently generate website visitors. Some of these strategies may take a few months to increase your traffic. Others such as banner ads will generate traffic almost immediately.

Srini Saripalli is a Technologist, Marketer & Entrepreneur turned Business Optimization Expert. Visit http://www.SuccessEngineer.com and get your FREE CD on how to plan your own business Success.
------------------ ARTICLE END ------------------

eBusiness Launch: Tips To Get You Started

Brandi Cummings offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
PUBLICATION GUIDELINES
- You have permission to publish this article for free providing the "About the Author" box is included in its entirety.
- Do not post/reprint this article in any site or publication that contains hate, violence, porn, warez, or supports illegal activity.
- Do not use this article in violation of the US CAN-SPAM Act. If sent by email, this article must be delivered to opt-in subscribers only.
- If you publish this article in a format that supports linking, please ensure that all URLs and email addresses are active links.
- Please send a copy of the publication, or an email indicating the URL to brandi@telecentrex.com
- Article Marketer (www.ArticleMarketer.com) has distributed this article on behalf of the author. Article Marketer does not own this article, please respect the author's copyright and publication guidelines. If you do not agree to these terms, please do not use this article.
-----------
Article Title: eBusiness Launch: Tips To Get You Started
Author: Brandi Cummings
Category: E-Business, E-Commerce
Word Count: 1132
Keywords: starting an eBusiness, ebusiness tips, eCommerce tips
Author's Email Address: brandi@telecentrex.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

So you've decided to launch an Internet based business. Congratulations! You've taken your first step towards establishing yourself in global markets and taking your success into your own hands. Now what do you do? For starters, you need a domain name, a web page, and a way to take your orders. It can be quite a daunting experience to take these first steps into eCommerce. Here are some tips to help you get started on your way.

Your domain name will identify your particular business on the internet. When registering and deciding on a domain name for your business there are a number of things you need to consider.

ourproductsarethebestontheweb.com - Avoid using excessively long and tedious domain names. Choose something simple and easy to remember. Also try to use popular keywords that people would use to search for products or services such as yours. This can help you get ranked higher in search engines as well as help consumers remember your site.

.com vs .biz - Always use .com instead of .biz or .info. Your company will be taken more seriously. If necessary you can use .net, but more people are familiar with .com and will remember it more easily.

Shop Around - There are a number of sites that offer domain registration. Prices vary, but expect to pay a yearly registration fee. Some popular domain registration web sites include GoDaddy.com, Web.com, and Register.com. Many domain registrars also offer web design, web hosting and email.

A web site is like having a store front in every corner of the world. What do you want people to see when they look in your window? Consumers today are more intelligent and wary than when the web was in its infancy. You need your web page to project a professional image, draw your customers in, and keep them interested long enough to see the value of doing business with you instead of your competitors. Easier said than done right? Successful web design is crucial to converting your web visitors into web sales. Here are a few avenues you can take to achieve a successful web site.

Hire Someone Who Knows - There are countless companies out there that you can pay to develop a professional web site for your business. Ask around. With so many to choose from, referrals are usually the best way to find a reliable and affordable company, or even person, with the expertise to create a professional web site for your needs.

The Fruits of Other's Labors - Web page templates are a less expensive alternative to having a site custom made. On average templates range in price from $13 to $300 dollars depending on how original you want your site to be as well as how large. Some come with only an index, or front page, while still others include the index as well as supporting content pages. Some templates will require you to have some basic knowledge of html editing and working with a graphics program such as Adobe Photoshop to tweak the site to fit your business. Other templates allow you to simply enter in your text in the pre-designated boxes and you're ready to go. A good place to start looking is TemplateMonster.com.

Head Long and Feet First - For the ambitious or those on an extremely tight budget, there is a third solution. Do it yourself. There are many web page editing programs available and you may even have one on your computer already and don't even know it. A few of the most popular are Macromedia Dreamweaver, Microsoft Frontpage, and Adobe GoLive. All come with tutorials and if the help you need is not found there, it is not far away. Type your question into your favorite search engine and you're sure to find the information you need. Surf the web and look at other web pages. See what you like about them and what you don't. Does it look professional? Why? Does it inspire confidence and reliability? How? Most importantly, be patient with yourself. This is a big project you are undertaking and a lot of the learning will happen by trial and error.

No store, online or offline, can be successful without a way to make sales and take orders. With an online store you have a couple of options. Some businesses will want to encourage their customers to place their orders online, others will want them to call to place their orders, and some will want to offer both options.

Virtual Shopping Carts - If you are selling a number of different products online, a shopping cart will be necessary. This will allow your customers to add things to their cart as they shop your online store. Unless you are a programmer or having your site professional designed, you will need to find a shopping cart that you can add onto your site. You can choose to buy your software or take advantage of a free one such as that found at osCommerce.com. There are advantages to both paid software and free. Your exact needs will determine the best course for you.

Phone Orders - Because of the high rate of fraud on the Internet, many consumers feel more comfortable placing their orders over the phone with a live person. They like knowing there is a person behind the page. You will want a professional sounding phone system. Something more than your cell phone with voicemail. One of the best solutions for web based businesses is a virtual phone system, or virtual PBX. They allow you to forward your calls to any location - home phone, cell phone, VOIP phone - give you a professional sounding main greeting, multiple extensions and voicemail. Many will also allow you to have automated order taking over the phone, send and receive faxes, and receive messages to your email. You want to make sure that the professional business image you are presenting with your web page is continued when your customers calls you. Freedom800.com is a good place to start looking at what virtual PBX systems have to offer.

Starting an online business is an exciting time. It can also be a confusing time if you are unfamiliar with what it takes to establish yourself on the web. Getting your domain name, a professional website and setting up an order taking process are some of the first things that you will need to do to get started. The best of luck to you in your new business.

Brandi Cummings, an expert expert author and fellow eBusiness owner, recommends checking out http://www.Freedom800.com for your eBusiness telecommunications needs.
------------------ ARTICLE END ------------------

Selling Watches On Ebay

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Article Title: Selling Watches On Ebay
Author: Dustin Cannon
Category: E-Commerce
Word Count: 474
Keywords: selling on ebay, wholesale watches
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Anybody has the ability to make money online with eBay. The great thing about eBay is that you can sell any item you wish (within reason) without having to spend much. You do not have to pay for your own website or hosting. The only expenses that you will incur are listing fees, as well as final selling fees. Even though these can be a bit pricey, they will not greatly affect your bottom line.

If you are interested in selling watches, eBay is a great place to start. Not only can you keep your expenses low, but you can also reach a large number of people without doing much work. But before you get too excited about the prospects of doing business on eBay¸ you will need to know how to be a success. After all, if it were easy to sell and make big profits everybody would be doing it.

The first thing to remember is that eBay can be a competitive market place. For this reason you will need to do whatever you can to set yourself apart from the rest of the listings. One of the best ways to do this is by lowering your prices a bit. You should still make a profit on each sale, but with a slightly lower price than the rest of the listings you will garner more business.

In addition to price, use pictures to show just how good your watches are. Instead of only showing one picture, why not list three or four? This will give the buyer more confidence, and in turn give you more sales. To take pictures for your eBay listings all you need is a digital camera. In a matter of minutes you can snap off the shots that you need, and have your item listed. It is that easy.

Finally, be sure to add a high quality description along with the pictures. Remember, this is what will tell people what they are getting, and what they should expect. Without a good description you will only be wasting your time. You may have trouble at first with the description portion of your listings. But over time you will get used to what works and what doesn't.

Selling watches on eBay is a great way to make money. Just ask one of the hundreds of people that do it for a full-time living. But do not get caught thinking that this is a get rich quick scheme. If you are going to sell watches on eBay you need to be totally committed to what you are doing.

Over time you will become familiar with the system, and your profits will begin to grow. This is when the fun really starts.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

Ordering Wholesale Watches

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Article Title: Ordering Wholesale Watches
Author: Dustin Cannon
Category: E-Commerce
Word Count: 473
Keywords: wholesale watches, closeouts
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

After you are set up with a watch wholesaler your work is not done. In fact, it is only just beginning. It is great that you have found a wholesaler who you can trust, but the fact of the matter is that you are just at the beginning of the process at this point. The next step is the most important, and can also be the most fun if you know what you are doing. Of course this is the ordering process. This is when you will first get a taste of the action, and learn what it takes to be a success.

On your first order of wholesale watches you may want to move forward with a bit of caution. After all, you do not want to buy more than you can handle. If you do this you may end up with nothing more than a garage full of nice watches. The good thing is that you can avoid this by doing a bit of research before you place your first order. For instance, get a good idea as to how many watches you think you can sell within a reasonable amount of time. Then order just that amount and work with what you have until you sell out. This will help you to avoid spending a lot of money that you could otherwise save.

The biggest mistake that people make when ordering wholesale watches is that they get too many from the start. Sure, the more you order the lower your price will be. But even though this is true, you should not order a lot just to get a better price. If you can't sell them, does it really matter if you got a great price to start?

One thing to remember is that you can always order more watches if you need to. What would be wrong with ordering a few to start, and then reordering when you need to? This way you can keep your inventory low, and also keep your expenses down as well. The bottom line is that if you need to order more watches, you can do so. Your wholesaler will never turn down any business. All you need to do is be smart about what you order, and when you order it.

All in all ordering wholesale watches can be a lot of fun. This is when you will get to taste the first bit of doing business the way that you had imagined. Just make sure that you use your common sense when ordering. If you do not you may end up with more watches than you can handle. This can put you behind from the start, and add stress to your business model.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

Benefits Of A Reputable Watch Wholesaler

Dustin Cannon offers the following royalty-free article for you to publish online or in print.
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Article Title: Benefits Of A Reputable Watch Wholesaler
Author: Dustin Cannon
Category: E-Commerce, Entrepreneurship
Word Count: 476
Keywords: wholesale watches
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Do you know the benefits of partnering with a watch wholesaler? If not, you may want to look into them today. But remember, you will want to do much more than partner with any watch wholesaler. You will want to get involved with one that is reputable in the industry. If you do not, you may end up on the wrong end of the stick from the beginning. The good thing is that you can avoid this with a bit of research, and patience.

The benefits that go along with having a meaningful relationship with a watch wholesaler are nearly endless. If you can get hooked up with the right company, your path to success will be much quicker than you ever thought possible. Unfortunately, this is not always as easy as it may sound.

Here are just a few of the benefits that you can take advantage of from the beginning of your relationship.

1. When you do business with a reputable watch wholesaler you will have the ability to get what you want, when you want it. The biggest problem that people have in this industry is that they cannot get the inventory that they need at a price that is profitable. Of course this is not the easiest thing to do, but it is more than possible if you know where to start, as well as who to do business with.

2. You never have to worry about getting ripped off when you deal with a reputable company. Find a company that has been in business for a while, and has a great reputation in the industry. This will ensure that you get what you are expecting, and that you never have to stress out about losing money to your wholesaler.

3. With a reputable watch wholesaler you can take advantage of their industry knowledge. This is a very important thing to remember if you are new to the game. After all, there is a lot that needs to be learned. And if you can run your questions by a company that knows the industry you will be in a great position. But remember, you do not want to take advice off of just anybody. This is why getting set up with a company who has a good reputation is important.

When searching for a watch wholesaler reputation is one of the most important things to look for. If a company has had issues in the past, chances are that they are going to have issues in the future as well. By doing the proper amount of research on each watch wholesaler you should be able to set up a long lasting, meaningful partnership soon enough. This will definitely work to your advantage as your business continues to grow.

Dustin Cannon is owner of http://www.JustArticlesVIP.com and writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit http://www.watchcloseouts.net.
------------------ ARTICLE END ------------------

Take Delivery From A Wholesaler

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Article Title: Take Delivery From A Wholesaler
Author: Dustin Cannon
Category: E-Commerce
Word Count: 474
Keywords: wholesale watches, closeouts
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Have you ordered watches from a wholesaler? Is it your first time? If so, you need to do one very important thing. That being to make sure you are aware of how the shipping process works. If you are not sure about this you should most definitely ask before you get started. After all, you do not want to mess this part of your business up. If you do you may end up with a box full of watches being delivered at the wrong time, or to the wrong address. And losing inventory means losing money which is never a good thing to say the least.

Every watch wholesaler has a different way of doing things. Make sure that you are aware of every detail as far as the shipping process is concerned. This will allow you to stay sane when you know that your watches are on the way. There is nothing worse than having to worry about where your inventory is at!

Before you order any watches from a watch wholesaler, ask them the following questions. This will ensure that your order is safe from start to finish.

1. How do you ship your watches? This is very important so that you know what to look out for. Are the watches going to show up via UPS ground or Fed Ex? Simply knowing what to expect can help out in the long run.

2. Will my entire order be shipped at the same time? In many cases watch wholesalers will not be able to ship everything to you at the same time. This may happen for a number of different reasons. Your order may be too big, or maybe they do not have what you want in stock. Just make sure that you ask this question up front. If you don't you may go into panic mode when your order arrives for absolutely no reason.

3. Will I have to sign for my package? If so, you will need to make sure that you are available at all times. There is nothing more annoying than missing a package that you have been waiting for. If you know that you have to sign you can then keep your schedule clear.

4. When should I expect to receive my order? This will give you a good idea as to how you should schedule your time, as well as when you should be available to accept delivery.

Taking delivery of your orders is a very crucial part to working with any watch wholesaler. You should never take this part of business lightly. If you do you may run into problems from the start, and this will not bode well for the success of your business.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

Take Delivery From A Wholesaler

Dustin Cannon offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
-----------
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-----------
Article Title: Take Delivery From A Wholesaler
Author: Dustin Cannon
Category: E-Commerce
Word Count: 474
Keywords: closeouts, wholesale watches,
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

Have you ordered watches from a wholesaler? Is it your first time? If so, you need to do one very important thing. That being to make sure you are aware of how the shipping process works. If you are not sure about this you should most definitely ask before you get started. After all, you do not want to mess this part of your business up. If you do you may end up with a box full of watches being delivered at the wrong time, or to the wrong address. And losing inventory means losing money which is never a good thing to say the least.

Every watch wholesaler has a different way of doing things. Make sure that you are aware of every detail as far as the shipping process is concerned. This will allow you to stay sane when you know that your watches are on the way. There is nothing worse than having to worry about where your inventory is at!

Before you order any watches from a watch wholesaler, ask them the following questions. This will ensure that your order is safe from start to finish.

1. How do you ship your watches? This is very important so that you know what to look out for. Are the watches going to show up via UPS ground or Fed Ex? Simply knowing what to expect can help out in the long run.

2. Will my entire order be shipped at the same time? In many cases watch wholesalers will not be able to ship everything to you at the same time. This may happen for a number of different reasons. Your order may be too big, or maybe they do not have what you want in stock. Just make sure that you ask this question up front. If you don't you may go into panic mode when your order arrives for absolutely no reason.

3. Will I have to sign for my package? If so, you will need to make sure that you are available at all times. There is nothing more annoying than missing a package that you have been waiting for. If you know that you have to sign you can then keep your schedule clear.

4. When should I expect to receive my order? This will give you a good idea as to how you should schedule your time, as well as when you should be available to accept delivery.

Taking delivery of your orders is a very crucial part to working with any watch wholesaler. You should never take this part of business lightly. If you do you may run into problems from the start, and this will not bode well for the success of your business.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

Sell Watches Via An Online Store

Dustin Cannon offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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Article Title: Sell Watches Via An Online Store
Author: Dustin Cannon
Category: E-Commerce
Word Count: 468
Keywords: wholesale watches, closeouts
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

If you want to get into the business of selling watches, you may want to set up an online store front in order to do so. After all, it is much more easy and cost effective to sell watches online than at an actual physical location. But before you get too excited about this you will want to make sure that you are aware of all the details that you must undertake. Knowing what to expect from the start is one sure fire way to make sure that you get off on the right foot. And starting fast can go a long way in making your business a success for years to come.

The first thing that you must do if you want to sell watches online is set up a website. After all, without a website you will not get anywhere! The good thing is that websites are more affordable than they have ever been. All you need to do is pick a domain name and the find somebody who can build your site for you. If you are lucky you may even be able to do this on your own. It all depends on what type of skills you have.

From there, you will need to make sure that your website stands out above the rest of the competition. There are a few ways that you can do this. First and foremost make sure that it is professionally done. Nobody wants to spend money with a store that cannot even keep a professional site. In order to do this, make sure that you do not have any typos on the pages and that all of the information is accurate. This will help to draw in customers from day one.

From there, you will need to put a marketing plan into effect. Remember, if nobody knows that your site exists, how will they be able to order anything from you? Even if you have the best site and the best watches you will not make any money if nobody knows where to find you. Put a marketing plan in place from the start and follow through with it to a T. This way you will stay on track, and you can chart what is working and what is not.

Finally, you will need inventory to sell. While setting up your site you should also be looking into how you can stock inventory. The best way that you can do this is by finding a wholesaler. There are many of them available so you should not have too many problems getting your hands on what you need.

Selling watches online can be very profitable as well as a lot of fun.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

Wholesale Watches: Buy Online

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Article Title: Wholesale Watches: Buy Online
Author: Dustin Cannon
Category: E-Commerce
Word Count: 476
Keywords: buying wholesale watches
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

If you are looking to buy wholesale watches there are many options available to you. But just like any other item, the internet is a great place to start your search. When it comes down to it the internet is the largest marketplace in the world. For this reason, if you are in search of wholesale watches you might as well start here. This will give you the best chance of success from the start.

When searching for a wholesaler you will want to make sure that you do enough research to make a comfortable decision. Remember, there are going to be hundreds of wholesalers vying for your business. On top of this each one will be telling you why they are the best, and why you should use their service. And when it comes down to it the final decision may not be an easy one to make. You will need to go with your gut feeling, and make the decision that you think is right.

Have you ever thought of finding a wholesaler by simply calling them on the phone? This is the way that people used to do things before the internet came around. In order to find wholesale watches they would call around until they found a company that would work with them. Even though this can still work, it is a very outdated method of doing things. After all, you will have the best chance of finding top notch information online. When you talk to a wholesaler on the phone they can tell you whatever they please. But when you find them online you can take your time in researching their site, as well as asking around about their service.

When you finally find a wholesaler that you are willing to do business with you are not quite done yet. You still have to make sure that you are getting what you want, and that you do not get ripped off. Believe it or not there are some people that will tell you one thing just to do another. If this happens to you when dealing with a wholesaler you will want to explain your situation to them, and then move forward to find a resolution. Having a contract in place is a great idea so that if anything bad does come up both parties are covered.

Overall, wholesale watches are sold all over the internet. This is a great way for wholesales to make money, and a great way for other people to make money. Searching and find wholesale watches online is more than possible. Just take your time, and remember to not jump the gun. If you do those two things you will be on the right track.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
------------------ ARTICLE END ------------------

What to Look for in a Watch Wholesaler

Dustin Cannon offers the following royalty-free article for you to publish online or in print.
Feel free to use this article in your newsletter, website, ezine, blog, or forum.
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-----------
Article Title: What to Look for in a Watch Wholesaler
Author: Dustin Cannon
Category: E-Commerce
Word Count: 477
Keywords: wholesale watches, closeouts
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
------------------ ARTICLE START ------------------

When searching for a watch wholesaler, there are many details that you should look into. If you take the appropriate steps during this process you will end up doing business with a highly professional company that is willing to work with you to meet all of your needs. And this is what you are after, right?

There are several things that you should look for in a watch wholesaler. Chances are that you are not even aware of these details unless you have experience in the industry. But the good thing is that with a little bit of guidance you will be a professional in no time at all. Listed below are a few tips that you should follow when searching for a watch wholesaler. These tips will at least put you on the right track.

1. A watch wholesaler should be reputable. In order to determine this you may want to ask for references. Simply tell each company what you are looking to do, and ask them if they can give you references of other people that they have worked with. If they are a reputable company this should not be too much of a problem. But on the other hand if they avoid this you may be better off moving on.

2. Price is always a big factor when dealing with a watch wholesaler. After all, the lower price that you can buy a watch at, the more profit you will make when you go to resell it. Generally speaking most companies deal with the same prices; they have to do this if they want to be competitive. But this does not mean that they all have identical costs. You should shop around until you find the company that has the lowest prices to go along with the best reputation.

3. Look into how much experience a watch wholesaler has. Have they been in business for many years? Or did they just start out? You will want to partner with a company that has experience in the industry. This way you know that you are getting the best of the best.

4. Selection is always important. If you want your business to grow you are going to need to have a large selection. Having a watch wholesaler on your side that can give you everything you need is very important. If a company does not have a large selection they may not be worth your time. Be sure to check out any companies catalog before you sign up.

Finding a watch wholesaler can be tough. But with the four tips above you should be on the right track from the start. Remember, there are plenty of choices. Make the right decision the first time!

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
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Keep Costs Low To Make More Money

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Article Title: Keep Costs Low To Make More Money
Author: Dustin Cannon
Category: E-Commerce
Word Count: 467
Keywords: closeouts, wholesale watches,
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
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When selling watches online your number one goal should be to make money. If you become good at selling, making money will fall into place. But even though you should be concerned with making a profit on each sale, there is also another area of your business that you should look into; this being keeping your expenses as low as possible. By doing this you will have the ability to increase the overall profits of your business, and in turn take your offerings to the next level.

There are many ways that you can keep your bottom line as low as possible. If you can incorporate even a couple of these tips you will be giving yourself the best chance of making large profits.

1. To keep costs low try not to over order. In other words, do not place large orders with your wholesaler if you are not sure that you can move the inventory. If you do this you may end up losing money. And you will definitely end up taking up a lot of space with your stock.

2. If you are selling your watches online you will want to look into how you can do this for as cheap as possible. For instance look into how much hosting is going to cost you. If you can save even a few bucks per month you will be doing yourself a favor. Also, consider how much money you spend on maintaining your site.

3. One area that you will want to keep an eye on is shipping costs. Even though you should not skimp in this area, you should also never overdo it as well. When shipping orders you need to make sure that you do so for the lowest price possible without compromising your reputation or the watches well being. Sure, you could save money by sending orders in regular envelopes. But if you do this you will risk losing items, as well as having them damaged. Talk with your local post office about how you should best ship your merchandise. This way you can cut costs where it will not hurt your overall business.

With any business, keeping costs low is very important. You cannot make a decent profit if you are always blowing your money on things you do not need. Even though there is nothing wrong with putting money back into your business, you need to know where to draw the line.

Overall, there are many ways that you can keep your costs as low as possible. Three of the more common ways are listed above. But the bottom line is that you should do whatever you can to save money, and increase profits.

Dustin Cannon is owner of href="http://www.JustArticlesVIP.comand writes on a variety of subjects. To learn more about this topic Dustin recommends that you visit: http://www.watchcloseouts.net/
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Selling Swiss Army Watches

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Article Title: Selling Swiss Army Watches
Author: Dustin Cannon
Category: Business Opportunities, E-Commerce, Start Up
Word Count: 456
Keywords: selling Swiss Army watches
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
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One of the more popular items sold on online auction sites are Swiss army watches. These watches are well-known for being reliable and difficult to break. They can be worn underwater and under extreme heat conditions. Selling these watches is a good way to earn a steady income. When displaying a Swiss army watch, be sure to photograph it from many angles. This will give the buyer an opportunity to see the watch and decide if they want to buy it. Always offer as much information as possible. This will also catch the buyers attention. The desired effect is a bidding war between two or more buyers. This will raise the asking price which will make a person more money. Making a valuable item seem even more valuable by providing pictures and details will hopefully cause buyers to bid more money.

Selling swiss army watches online requires a person to be able to write descriptions of the watches that are better than their competitors. Many people sell these watches. Being able to offer many different styles with descriptions that will make people bid will sell more merchandise. Having styles of swiss army watches that other sellers do not have will also keep people coming back to place bids. Collectors of these watches will visit many sites throughout the day. The more varieties a person can offer, the more business they will be conducting which will make them more money. A full online store is a store that will make money.

Sellers find Swiss army watches at garage sales, auctions, and through ads placed in newspapers. They will even buy from other online vendors. It is important to be honest about products that one would like to sell online. If a watch is scratched, the buyer must be told about it. Chances are, they will still choose to bid on the watch. If not, there will be others who will not have a problem with a scratch. If a person does not inform a buyer about a scratch, the seller is subject to a poor rating which could destroy his business. People are willing to pay lots of money for Swiss army watches whether or not they are deformed in any way. Knowing in advance the kind of merchandise they are bidding on will determine how much they are willing to bid. Online auction sites, though very large, are still small enough for people to make judgments about sellers. Buyers talk to each other will warn others about dishonest behavior. Selling watches honestly will keep a person in business for many years. There is nothing wrong with making a product look as good as possible, as long as they are honest about any defects that may be present.

Dustin Cannon is owner of http://www.JustArticles.com and writes on a variety of subjects. To learn more about closeouts and wholeale watches Dustin recommends you visit: http://www.watchcloseouts.net/
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Finding Elgin Watches

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Article Title: Finding Elgin Watches
Author: Dustin Cannon
Category: E-Commerce
Word Count: 450
Keywords: Elgin watches, closeouts, wholesale watches
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
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Elgin watches are some of the most sought after watches in the world. Known for their elegance and reliability, these watches would make the perfect gift for a person looking for a watch. There are many ways to find an Elgin watch. Jewelers, online auctions, garage sales and from private collectors, these watches are sold everyday. If a person is on a budget, they should first try an online auction. A person can choose which style they like and see if it is available. There are some downsides to purchasing a watch online, however. Many times these watches do not come with warrantees. This can hurt if the watch is damaged or broken. Sometimes watches come with a partial warrantee that will only last a year or so. This is better than no warrantee at all.

Another problem with online auction sites is that the watches might not be genuine. Many people say they are selling Elgin watches, but in reality, they are not. Be careful who a person is buying a watch from. Even though a person can leave the seller with a poor rating, they may not get their money back and will be stuck with a watch that is not the real thing. This can be devastating to those who have limited funds and wanted to give someone a real Elgin watch.

Be sure to find out all the details about the watch before agreeing to buy it. Find out the watches size and if it can be returned if it does not fit properly. Many times a jeweler will resize a watch for a minimal fee. This can help if a person does not live nearby. Try to find a watch that will fit and can be returned if it does not. Many times an Elgin watch will not be able to be returned. This can be a very costly mistake.

Buying a watch is great gift idea for a person who enjoys jewelry. It is also a good gift for someone who is hard to shop for. Many watches are collectors items and are very valuable. Being able to find and purchase a watch like this will impress everyone and make the gift that much more special. If the person is local, take them to the jeweler to be sized for the watch. The jeweler will be able to fix the size right there. An Elgin watch that fits well will look good on anyone's wrist. A person may be able to find a watch that is less expensive but is still very nice to look at. An Elgin watch is a good gift for anyone who likes to wear a watch and enjoys wearing quality jewelry.

Dustin Cannon is owner of http://www.JustArticles.com and writes on a variety of subjects. To learn more about closeouts and wholeale watches Dustin recommends you visit: http://www.watchcloseouts.net/
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Maximize Profits When You Buy Closeouts

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Article Title: Maximize Profits When You Buy Closeouts
Author: Dustin Cannon
Category: Business Opportunities, Start Up, E-Commerce
Word Count: 491
Keywords: closeouts, wholesale
Author's Email Address: dustin@justarticles.com
Article Source: http://www.articlemarketer.com
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If you are planning to start out a business but do not yet know what to engage into, you should take into considerations the possibilities of retailing closeouts. Many people would buy closeouts simply because they are cheap and if you would really spend enough time rummaging through the stocks, you can always find good quality merchandize somewhere among the heaps. Closeouts are actually one of the best ways to stock your store as you can buy closeouts are minimal cost and sell it a double or three times the price depending on the condition of the item.

There is no science on how to buy closeouts. All you really need is a lot of patients and common sense. The rule of thumb if you buy closeouts is that you should think what your customers would like to have and how much they are prepared to spend for them. Think of things, which are useful, will not easily, get spoiled and those, which are always in demand. You can easily gauge how saleable is your merchandise by keeping a record of what items are fast selling and those which are inert or non-moving. Closeout items which sells fast in the past could be relied on to sell fast in the future given the fact that your client profile did not change drastically over the last few months.

When you buy closeouts, always remember that these things are sold in bundles or are packed in Gaylord or pallets. A Gaylord or a pallet is a sort of box where the items are stacked and stored. These boxes often range from 4 to 7 feet tall so it really packs a lot inside. Most of the things inside these boxes are sold as is. Meaning, in whatever condition they are in, you have to accept it as part of the deal. After all, you are buying these items at just a mere fraction of their actual retail cost.
Now, the upside when you buy closeouts is that these products are often branded. If you focus on buying and selling garments, you could hit a gold mine if you happen to buy closeouts from a department store, which sells top brands. Of course there are restricts in using these brands for advertisement purposes as department stores often do not allow these, but you can always rely on the quality of these items.

As these items are either returns or overruns, there may be minor defects in some of them but clients could easily overlook that if you offer them at very reasonable price. By very reasonable, I mean you can sell them at maybe a small fraction of its original department store price. The technique is sorting the items inside you pallet according to their quality. The better the quality, the higher the price you can offer for it. This way, you can offset the cost of those items, which are already in bad state.

Dustin Cannon is owner of http://www.JustArticles.com and writes on a variety of subjects. To learn more about closeouts Dustin recommends you visit: http://www.watchcloseouts.net/
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Business Software, Web Applications and Desktop Software compared

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Article Title: Business Software, Web Applications and Desktop Software compared
Author: Kip Goldhammer
Category: E-Commerce, Communication, Software
Word Count: 537
Keywords: business software,small business software,small business accounting software,business plan software
Author's Email Address: kgoldhammer@ghgoods.com
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It has been some time that an argument has been doing rounds about the replacement of desktop application by web applications in the business software category. Although, web applications are more versatile and flexible, desktop software and applications are not easily replaced considering the issues of security and replacement of legacy systems that have been in place for some time now. The shift if it ever happens is not only a technical issue but also a marketing and business issue. A lot of information is available on a website that discusses these issues under various heads and articles.

A desktop application is localized on computer or a local area network where it is deployed whereas a web application is delivered to users across the globe using a web server connecting through the internet. Usage of a web browser as a client is finding more and more acceptance today and is being used in many applications and off the shelf products to deliver better GUI's. This has led to the popularity of web applications. It is very important to understand the delivery systems on the internet to find suitability of converting a desktop application into a web application. Applications integrating search engine optimization techniques have become more popular in businesses that are marketing or sales oriented, while a manufacturing unit may find it less appealing to convert the existing application into a web application.

A few points come to light in comparing a desktop application and a web application.

Accessibility: A desktop application is accessible only on a local computer, whereas a web application is available anywhere across the globe.

Maintenance & Upgrades: Web application need less or no maintenance since they are installed only once on the web server, whereas desktop applications need to be deployed individually on each computer. Upgrades and other compatibility issues are mostly taken care of by the webmasters of the hosting company unlike desktop applications. The maintenance of a web application is of prime importance, since the business puts all its eggs into a single basket, uptime is not only necessary but crucial to the application.

Security: Working online has its own set of risks like hacking and virus threats. The risk is higher compared to a desktop computer, since a malfunction of the desktop can result in loss of partial data. The crash of a web server can result in consequences beyond the control of a business.

Cost: Running a web application involves recurring cost of web space and bandwidth use, whereas, the use of desktop has a one time cost and has been known to cheaper over a period of time.

Connectivity: The reliability of web applications is based on connectivity, although they can be used from anywhere across the world, connectivity speeds and bandwidth regulation may render it useless in some areas. Failure of internet connection from the business end or the web server end can cause unwarranted delays. Critical applications may suffer as a result of these interruptions in service.

Slower: Web application in comparison to desktop application run slower due to transfer of data through the internet. The speed of connectivity and bandwidth usage may be major factors.

The popularity of web applications is only due to the accessibility despite their limited functionality.

For more information please visit http://www.business-software.be
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Website Seduction - Love At First Sight

Sam Serio offers the following royalty-free article for you to publish online or in print.
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Article Title: Website Seduction - Love At First Sight
Author: Sam Serio
Category: Web Design, New to the Internet, E-Commerce
Word Count: 816
Keywords: Internet, Web Design, Diamond Jewelry,Sterling Silver Jewelry,14 K Gold, Bling,Wedding Ring,Gemstone
Author's Email Address: samserio@ccisp.net
Article Source: http://www.articlemarketer.com
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Think of the people who visit your site as blind dates. When you open the door, your blind date usually knows whether they are attracted to you within the first minute. How do they know? Easy. By how you look, what you say, and how you treat them. If you open the door wearing the same clothes you wore in 1987, say, "Wow, from my friend's description, I thought you would be a lot better looking," and sneeze in your dates face, not only will you never get a second date, your date will run for his/her life.

The same rules apply to your website. When people do a search for something they want to buy, they usually have many sites to choose from. If yours does not impress them right off the bat, it takes about five seconds for them to find another that does show them what they want to see. There are plenty of other fish in the sea. You are just one among many.

So what do people want to see, you ask? There are 3 standards of website excellence, and they are the same standards you would use to judge your blind date:

1. How it looks: If I visit two different websites with the purpose of buying something, and those two websites sold the exact same product at the exact same price, I would buy from the site that looked better--the one whose design made me think, "Wow, these guys must be making good money if they can afford to hire a good graphic designer." The more money I think the business makes, the more I will identify them with value and professionalism.

The bottom line is, you need to make web design a priority. There are plenty of people out there who have graphic designer friends willing to design their website for next to nothing. Those people have the advantage because, even if they aren't the superior business, visitors will perceive them to be superior.

If you don't have any connections with graphic designers willing to do you a favor, see if you can find a starving artist willing to design the layout of your site. If anyone has an eye for aesthetics and is willing to work cheap, it's a starving artist. Once you know what your site should look like, either you or a web designer can bring the artist's vision to life.

Take the time to design something that represents your business or product well. Don't just throw up a website with gaudy wallpaper, out of focus pictures and graphics placed at random. Remember that first moment when you open the door to a blind date. Remember how much appearances count for in this world.

2. What you say: You want the person who visits your site to know instantly what you're selling and why they should buy from you. Visual representation has a lot to do with this, but you need to watch what you say as well. You must be clear, concise and focused. Don't make the visitor decipher a cryptic headline full of spelling and grammar errors. Include headlines that shout to the reader exactly what you want them to hear.

Go over your copy a hundred times if you must, or have a proofreader edit your copy. You must be sure that a potential customer won't get lost in a stream of consciousness narrative about your product or company, and come out saying, "What was that all about?"

Above all, think carefully about the colors you use for your font. Make sure there is plenty of contrast between the background and the font color. Never put a yellow font on an orange background. Also, be careful with white fonts on black backgrounds. If the letters are large, they will be easy enough to read, but if they are 14 point or smaller, your visitor won't even bother with the copy. No matter what colors you use, always make your font large enough. If people have to squint to read your copy, it is too small.

3. How you treat them--It is socially acceptable for a woman to keep her date waiting, letting him know that she doesn't consider him a priority. However, it is not acceptable for your site to keep a visitor waiting. If your site takes too long to load, the visitor will simply find another site.

Do what you can to ensure that your site will download quickly. One easy thing to remember is that, if you have too much content on a page, it's going to take a long time to load. Also, if you are on a free server, and you are sharing a port with others, your loading time will be lengthy. More specifically, if you have images that are uncompressed, they could be at 70k or 80k, as opposed to compressed images that look almost identical and load at a preferable rate of 5k or 10k.

Sam Serio is a Marketer and writer. For more on jewelry and gemstones,we invite you to visit http://www.morninglightjewelry.com to get your FREE copy of "How To Buy Jewelry And Gemstones Without Being Ripped Off." Informative articles, comparison shopping, rare book excerpts, & link directory.
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